Leads are the lifeblood of your business — but if you’re not nurturing them properly, you’re leaving sales (and money) on the table.

In this episode of Anti-Sleaze Sales, we’re breaking down the essentials of turning leads into loyal customers. From understanding the psychology of different buyer types to overcoming your own lack of patience in the sales process, you’ll learn how to show up consistently and confidently so no potential client slips through the cracks.

You’ll learn:

• The three biggest obstacles to converting leads — and how to overcome them
• The four buyer types (Driver, Analytical, Amiable, Expressive) and how to tailor your approach to each
• Why patience and consistency are the unsung heroes of sales success
• Simple, repeatable ways to build trust through content, emails, and conversations
• How to create multiple opportunities for leads to say yes

If you’ve ever felt like you’re “bad at follow-up” or worried you’re annoying people, this episode will reframe lead nurturing as an act of service — not pressure.

🎯 About Anti-Sleaze Sales
Sales doesn’t have to feel sleazy, pushy, or like you’re putting on a performance. In this season of Make It Happen, you’ll learn how to sell confidently, serve your clients better, and close more deals—without ever feeling fake. Over 8 binge-worthy episodes, we’ll cover everything from mindset shifts to lead nurturing, client psychology to simple strategies that actually work.

Because when selling feels good, scaling your business does too.

📲 @mariahmakesithappen
💌 mariah@mariahscrivens.com

Business coaching for women who want to have the most without doing the most.

Because no, you don’t have to choose between genuinely enjoying your work, maintaining an actual life outside of it, and making great money through it all. Or at least, you don’t when you have the right business coach by your side, in your Google Docs, and fully in your business with you (spirals, spreadsheets, and all).

Links & Resources
💬 Book a 2-Hour Pivot Intensive → Click Here
🎯 Explore Coaching Programs → Learn More

Want the whole story? #noseygirlswannaknow

GET ON THE WAITLIST FOR MY MEMOIR → Click Here