Paige Wiese, owner of Tree Ring Digital, discusses her journey from architecture to digital marketing, highlighting her agency's focus on addressing client pain points related to website development, marketing strategy, and ownership of digital assets. She emphasizes the importance of clear ownership and access to digital tools, warning against vendor misunderstandings that can limit client control.

Regarding M&A, Paige explained her agency's unique approach of focusing on go-to-market strategies and ROI demonstration to enhance valuation during transactions.

We also discussed the challenges of transferring digital assets in mergers and acquisitions, emphasizing the importance of smooth tech transitions. We explored how digital marketing, including SEO, social media, and search engine marketing, plays a crucial role in company valuations and performance. Plus, how proactive diligence by the seller will prevent post transaction issues.

Quote - I never wanted to box clients into a platform that limits their growth.

John Martinka
Jessica Martinka

Contact us via either website or give us a call and be sure to check out our videos

https://nokomisadvisory.com/
https://www.martinkaconsulting.com/

https://www.gddpodcast.buzzsprout.com
https://www.youtube.com/c/JohnAMartinka/videos

425-515-4903

As this was recorded there was a "battle" between Netflix and Paramount to buy Warner Bros. Discovery.

This M&A deal has a lot of lessons for small-business buyers including:

1. You must guarantee your loans
2. Proof of funds is a requirement
3. Honesty and transparency rule

Listen to this short episode to learn some valuable lessons on business buying.

John Martinka
Jessica Martinka

Contact us via either website or give us a call and be sure to check out our videos

https://nokomisadvisory.com/
https://www.martinkaconsulting.com/

https://www.gddpodcast.buzzsprout.com
https://www.youtube.com/c/JohnAMartinka/videos

425-515-4903

Kelly Finnell is an ESOP (Employee Stock Ownership Plan) advisor with 40 years of experience. He shares:

• The benefits of an ESOP
• Why it's not for everyone
• Tax strategies and benefits
• Why an ESOP can be better than a 401k plan for owners

If you or anybody you know would like to sell to employees this is a must listen.

You can reach Kelly at www.execfin.com or kfin@execfin.com.

John Martinka
Jessica Martinka

Contact us via either website or give us a call and be sure to check out our videos

https://nokomisadvisory.com/
https://www.martinkaconsulting.com/

https://www.gddpodcast.buzzsprout.com
https://www.youtube.com/c/JohnAMartinka/videos

425-515-4903