『Marketing in the Age of AI』のカバーアート

Marketing in the Age of AI

Marketing in the Age of AI

著者： Emanuel Rose
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 Empower Your Business at the Intersection of Technology and Authenticity Welcome to the dawn of a new era in marketing—a world where artificial intelligence merges seamlessly with human creativity to forge unparalleled customer connections. “Marketing in the Age of AI” with Emanuel Rose is your gateway to mastering this frontier. Who We Speak To: Leadership is a journey of constant evolution and learning. Tailored for CEOs, Founders, Principals, and CMOs, this podcast serves as the compass for navigating the ever-changing marketing landscape with intelligence and authenticity.Emanuel Rose マーケティング マーケティング・セールス 経済学
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  • Robots, Self-Hosted AI & a Second Renaissance 🚀🤖 | Mark Hopkins on PR, Privacy & the Future of Work

    Robots, Self-Hosted AI & a Second Renaissance 🚀🤖 | Mark Hopkins on PR, Privacy & the Future of Work
    2025/09/11
    Episode OverviewFrom AI-powered PR engines to home robots and data privacy, this episode of Marketing in the Age of AI dives into how technology can free us from drudgery and spark a creative renaissance. Host Emanuel Rose talks with technologist and media veteran Mark Hopkins (aka “Rizzn”) about robotics, self-hosted AI stacks, RAG (retrieval-augmented generation), and why curation may beat creation in the next wave of content.What You’ll LearnHow AI agents can supercharge PR outreach (and why keeping a human-in-the-loop still matters)Why robotics is closer than it looks—and where it helps most (healthcare & home)The case for self-hosted AI and owning your full stack (models, memory, privacy)RAG explained simply—and where it fits in real-world workflowsWhy AI curation could become more valuable than mass AI content creationThe optimistic path: using AI to “buy back” 10–20 hours a week for life and creativityFeatured GuestMark Hopkins (“Rizzn”) — technologist, longtime journalist (Mashable, SiliconANGLE, The Cube), and builder at the intersection of AI, media, and decentralized organizations. Mark has led efforts on self-hosted AI tooling, PR automation with multi-agent systems, and privacy-respecting AI stacks.Guest LinkedIn: https://www.linkedin.com/in/rizzn/Episode HighlightsWhere we are on the AI curve: from Turing Test to today’s “overwhelmed & underwhelmed” paradoxRobotics now: practical use cases, cost curves, and the aging-care gap robots can fillAI-powered PR: multi-agent workflows that listen to hours of podcasts, summarize, evidence-link, and draft tailored pitchesHuman-in-the-loop results: subject lines, acceptance rates, and beating blank-page syndromeVideo gen is getting real—what that means for creators and platformsCuration > Creation: building AI that filters, verifies, and delivers signal over noisePrivacy & control: arguments for local models, stack ownership, and minimizing cloud dependenceTechno-optimism: using AI to reclaim time and fuel a second creative renaissance 🎨🎸Connect & Explore MoreHost Website: https://emanuelrose.com/Host’s AI Book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/Host Socials:LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/Instagram: https://www.instagram.com/emanuelroseauthor/Facebook: https://www.facebook.com/EmanuelRoseAuthorYouTube: https://www.youtube.com/@marketingintheageofai-ec6fxGuest (Mark “Rizzn” Hopkins):LinkedIn: https://www.linkedin.com/in/rizzn/Further Reading & ResourcesRelated Blog Post (same topic): https://emanuelrose.com/harnessing-ai-transforming-marketing-strategies-for-the-future/Host Site: https://emanuelrose.com/Book: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/If this convo sparked ideas, subscribe, like, and comment with your biggest takeaway. Share this with a friend who’s exploring AI for PR, content, or robotics. And drop a note if you want more on self-hosted AI stacks or RAG how-tos!#AIinBusiness #FutureOfWork #DigitalInnovation #MarketingInTheAgeOfAI #AIPR #AIAgents #RAG #Robotics #DataPrivacy #SelfHostedAI #ContentCuration #CreatorEconomy #MarketingStrategy #Automation #TechTrends
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    27 分
  • AI With a Conscience: Keeping Promises, Listening to Customers, and Using AI the Right Way 🗣️

    AI With a Conscience: Keeping Promises, Listening to Customers, and Using AI the Right Way 🗣️
    2025/09/11

    Episode Overview:

    AI is transforming marketing—but trust still wins. In this conversation, host Emanuel Rose sits down with revenue coach Kristin Zhivago to unpack how to stay human in a machine-accelerated world: keep your promises, interview real customers, align your sales process with their buying journey, and deploy AI tools without losing credibility. Expect practical frameworks, ethics-in-action, and field-tested ways to grow revenue without the hype.


    What You’ll Learn:

    • How to turn “marketing promises” into delivery your customers can feel

    • A simple method to interview customers and capture their exact words for copy and offers

    • Why AI has no innate conscience—and how to keep a human-in-the-loop

    • The difference between chatbots and true AI “agents” powered by your private content

    • AEO/“answer engine optimization” fundamentals for conversational search

    • Process fixes to remove buyer “speed bumps” that kill conversions

    Featured Guest:

    Kristin Zhivago — Revenue coach, founder/president of Zhivago Partners, and author of “Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy.” Kristin has helped companies of all sizes align marketing, sales, and delivery around what buyers actually want.


    Episode Highlights:

    • Marketing’s job = make promises the business must keep

    • Customer interviews that surface real “desires, concerns, and questions”

    • Using AI to uncover market opportunities (beyond persona guesswork)

    • Building private AI agents vs. scripted chatbots

    • Why AI lacks a conscience—and what governance looks like in practice

    • From keywords to conversations: AEO strategy in the age of LLMs

    • Change management: updating systems, KPIs, and talent for AI

    • Revenue Growth Assessment: syncing operations with buyer reality

    Connect and Explore More:

    • Blog post recap: https://emanuelrose.com/navigating-customer-centric-marketing-in-the-age-of-ai/

    • Host website: https://emanuelrose.com/

    • Emanuel’s book “Authentic Marketing in the Age of AI”: https://emanuelrose.com/product/authentic-marketing-in-the-age-of-ai/


    • Connect with Emanuel Rose

      LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/ Instagram: https://www.instagram.com/emanuelroseauthor/ Facebook: https://www.facebook.com/EmanuelRoseAuthor YouTube: https://www.youtube.com/@marketingintheageofai-ec6fx
      Connect with Kristin Zhivago

      LinkedIn: https://www.linkedin.com/in/kristinzhivago/


    • Further Reading or Resources:

      • “Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy” (book title for reference)

      • On customer interviews and voice-of-customer programs (search your help center or SOPs)

      • Add any relevant case studies or playbooks your team mentions in the episode

      If this helped you think more clearly about customer trust and AI, subscribe, hit like, and drop a comment with one promise your marketing makes—and how you ensure your team keeps it. Share this with a colleague who’s building AI into their go-to-market.



      #AIinBusiness #CustomerExperience #MarketingEthics #AIPodcast #MarketingStrategy #VoiceOfCustomer #RevenueGrowth #AnswerEngineOptimization #Chatbots #AIAgents #ContentStrategy #SalesAlignment #Trust #LLM #ChangeManagement
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    29 分
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