In this episode of Marketing Spark, Mark Evans sits down with Dan Sanchez, a former podcasting leader turned AI marketing consultant, to explore his incredible transition into the world of artificial intelligence. From feeling behind the curve with ChatGPT to becoming a trusted voice in AI for marketers, Dan shares the pivotal moments and painful lessons that led him to reinvent himself.

You’ll learn how chain prompting changes how we use AI tools, why top-of-funnel SEO is dying, how to build a personal brand that stands out in an AI-saturated world, and what marketers can do right now to catch up and stay ahead. Whether you're AI-curious or all-in, this episode delivers a roadmap for future-proofing your marketing strategy.

Topics We Cover:

• The AI wake-up call that changed Dan’s career path
• What most marketers still misunderstand about chain prompting
• The “30-30-30” framework for becoming a trusted voice in any niche
• How AI is reshaping SEO, blogging, and brand trust
• The 5 categories of essential AI tools every marketer should use
• How to stand out when everyone is using the same tools

As B2B SaaS companies focus on retention rather than acquisition, customer intelligence is becoming more important.

On this episode of Marketing Spark, Mike Diaz talks about the different ways that companies can leverage data and information to keep customers in the fold.

In this episode of Marketing Spark, we dive deep into the world of LinkedIn with Florian Decludt, a renowned strategist who's been guiding entrepreneurs on leveraging this powerful platform.

Florian's insights are gold whether you're looking to build your brand, network effectively, or supercharge your content engagement.

Discover the dos and don'ts of posting, tactical advice to maximize engagement, and the secrets behind a standout LinkedIn profile.

If LinkedIn is on your radar (and it should be!), this is an episode you won't want to miss.