In this Marketing Over Coffee:
Learn why every company needs a CCO, even if it's fractional, life after Hubspot and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

Starting as a fan of Hubspot and then being hired to grow the fandom there

Finding the Customer Love Language

Starting as English major and considering Law, to teaching Math

Leaving Hubspot to start her own Fractional Chief Customer Officer Consultancy

6:44 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

10:10 Why the CCO is needed, you can't just add advocacy at the end

Pocket CCO

16:39 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

Defining the ICP and gathering data to start

The mistake of thinking the customer journey is 2D - where game theory gets applied

23:30 "Your 9 is my 7, I'm hella picky"

28:00 Any time you are asking for money

Does everyone have to go for a White Glove experience?

Neil Gaiman

Christina is on LinkedIn and visit Pocket CCO

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

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In this Marketing Over Coffee:
Learn how a TikTok ban would work, GenAI for Agencies, Star Trek and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

TikTok?

Can't be banned, but will it be bought?

Google and Meta (+27%) Ad Revenue up for Q1

YouTube Pushing Back on Ad Blockers

6:04 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

GenAI for Email copy - Check out the GenAI for Agencies Webinar Recording Here, for Associations Here

10:40 - 12:06 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Digiday Says Threads Ads could be here by midyear

Robot Dogs Thread is running wild - it's now less about followers than topics when it comes to getting passed

Instagram changing algo to feature creators outside their network, penalizing duplicate content, and no more aggregators

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Apple Watch Faces - Systems/Accessibility/Assistive Touch

Video: Discovery and X-Men 97

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters.

In this Marketing Over Coffee:
Learn about Strategies for Facebook, Meta, Instagram and more!

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Brought to you by our sponsors: Wix Studio and NetSuite

What was the path to becoming the Queen of Facebook?

Emigrating in 1999 and becoming an entrepreneur

Bringing her experience in relationships to tech

7:28 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

Using FB for more leads, growth, sales, and traffic: How to get above the plateau

The AI Powered Discovery Engine

The opportunity of Facebook Live

Shorter is better for Reels

20:09 Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

What Meta is doing on the AI front

Advantage Plus Audience

Lean into authenticity

Book Recco: James Clear's Atomic Habits

Gen AI Course Updates done: Special Discount on the newest Generative AI for Marketing Course! Hands on excercises to put AI to work for you! USE CODE MOC now!

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

Sign up for the Marketing Over Coffee Newsletter to get early access!

Our theme song is Mellow G by Fonkmasters.