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Marketing Made Simple

Marketing Made Simple

著者: MarketingMadeSimple.com
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Does your company have a clear message? If not, it could be costing you thousands if not more. The Marketing Made Simple podcast will show you how to clarify your message and create an effective website, email campaign and lead generator that will convert browsers into buyers. On this podcast, marketing expert Dr. J.J. Peterson, delivers practical marketing tips rooted in the StoryBrand framework you can apply to improve your marketing, connect with customers to gain the ultimate competitive advantage and get more cash in the door each and every week. Marketing doesn’t have to be complicated. We can show you how to build your marketing the right way. Subscribe to Marketing Made Simple today!Donald Miller Words, LLC. All rights reserved. マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Why That Worked #30: AI with Jay Owen—How Smart Businesses Use It Without Losing the Human Touch
    2025/07/30

    Exciting news, Hero Makers! We’re sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.

    We’re only sharing these episodes in the former Marketing Made Simple feed for a limited time! Catch them early every Monday by subscribing to the StoryBrand YouTube Channel or following Why That Worked wherever you listen to podcasts.

    Now, enjoy this week’s episode of Why That Worked!

    --

    AI is everywhere and it’s moving faster than most of us can keep up. For business owners and marketers, the challenge isn’t just understanding the tools. It’s figuring out how to use them without losing your voice, your brand, or your job. Should you be afraid of AI, or should you be doubling down? How do you stay relevant in a world where machines can write, code, and even strategize? The questions are big, but if you ignore them, you’ll get left behind.

    In this episode, Don and Kyle sit down with entrepreneur Jay Owen to explore the opportunities and risks AI presents for business owners. Jay shares how he’s using AI in his agency, why it’s not replacing creativity but enhancing it, and what mindsets will help you thrive in this new landscape. From automation to personalization, they dig into the tools that work and the principles that last. Tune in to learn how to adapt, lead, and stay human in the age of AI.

    Resources mentioned in this episode:

    • Business Builders
    • AI with Jay
    • Wispr Flow AI

    Click HERE to find a StoryBrand certified marketing coach to help you grow your business!

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    Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.

    Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!

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    35 分
  • Why That Worked #29: Infomercials—What OxiClean & Shamwow Can Teach Us About Messaging That Sells
    2025/07/23

    Exciting news, Hero Makers! We’re sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.

    We’re only sharing these episodes in the former Marketing Made Simple feed for a limited time! Catch them early every Monday by subscribing to the StoryBrand YouTube Channel or following Why That Worked wherever you listen to podcasts.

    Now, enjoy this week’s episode of Why That Worked!

    --

    Infomercials may seem cheesy, but they often get one thing right: the sales pitch is clear, dramatic, and fast. Most business owners present their products like they’re chatting over coffee, not realizing they’re competing with autoplay videos and an infinite scroll of distractions. The result? Content with no energy, clarity, or urgency. Subtle doesn’t sell. That’s why the repetitive, over-the-top style of these high-energy TV sellers still works. So what makes those pitches so effective, and how can you apply the same tactics to grow your brand?

    This week, hosts Don and Kyle are unpacking two of the most legendary product pitches in TV history: OxiClean with Billy Mays and ShamWow with Vince Offer. They break down why these commercials still work, from soundbite stacking and urgent CTAs to the art of bold, dramatic language that holds attention. You’ll learn how the right pitch can create a billion-dollar brand (even for a towel). Tune in to learn how you can write better copy, make stronger pitches, and finally understand why clarity beats cleverness every time!

    Click HERE to find a StoryBrand marketing coach to help you grow your brand or business!

    --

    Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.

    Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!

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    31 分
  • Why That Worked #28: John Mark McMillan—How to Make Promotion a Part of the Creative Process
    2025/07/16

    Exciting news, Hero Makers! We’re sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.

    We’re only sharing these episodes in the former Marketing Made Simple feed for a limited time! Catch them early every Monday by subscribing to the StoryBrand YouTube Channel or following Why That Worked wherever you listen to podcasts.

    Now, enjoy this week’s episode of Why That Worked!

    --

    The biggest challenge creative people face isn’t making something meaningful, it’s figuring out how to share it without feeling like a sellout. Whether you’re an artist, entrepreneur, or thought leader, there comes a point when the art alone isn’t enough. You realize that if your work is going to make an impact, you have to learn how to promote it. But how do you do that without compromising your voice or turning into a walking ad?

    In this episode, musician and songwriter John Mark McMillan joins hosts Donald Miller and Kyle Reed to unpack that exact tension. With more than 20 years of music and 10 albums behind him, John Mark shares how he finally merged the art and the business without losing his authenticity. You’ll hear his story of personal and creative transformation, how he learned to lead his own vision, and why real connection (not just attention) is what makes art last.

    Click HERE to find a StoryBrand certified marketing coach to help you grow your business!

    --

    Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.

    Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!

    続きを読む 一部表示
    45 分
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