Mark Rober's Netflix Deal, Tesla Stunt, Space Selfie, and More | Tech News Roundup
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Mark Rober has been making waves across multiple fronts this week, cementing his status as one of tech's most influential content creators. The former NASA engineer turned YouTube sensation is riding high on several major announcements that could reshape his already impressive empire.
Netflix dropped bombshell news that Rober will be bringing his signature blend of science and entertainment to the streaming giant with not one but two major projects. First up is a new kids and family competition series set to debut in 2026, produced through his company CrunchLabs in partnership with Jimmy Kimmel's production outfit Kimmelot. The collaboration makes perfect sense given Rober's frequent appearances on Jimmy Kimmel Live. Additionally, Netflix will be showcasing some of his most ambitious experiments later this year, giving his viral content an even bigger platform.
Speaking of CrunchLabs, Rober's STEM subscription box company just scored major validation when Parents Magazine named their Build Box a winner in the prestigious 2025 Best Toys Awards. This recognition couldn't come at a better time as the company continues expanding its educational reach. Rober emphasized how they're fundamentally changing how an entire generation thinks about learning and innovation.
Meanwhile, controversy swirled around Rober's latest YouTube experiment where he painted a fake road on a wall to test Tesla's self-driving capabilities. The Looney Tunes-inspired stunt revealed serious flaws in Tesla's camera-only approach, with the vehicle crashing straight into the painted illusion during foggy conditions. His comparison testing showed a LIDAR-equipped Lexus consistently outperformed the Tesla in various scenarios, adding fuel to ongoing debates about autonomous vehicle safety.
On the philanthropic front, Rober and MrBeast launched their third major charitable campaign, TeamWater, aiming to raise forty million dollars to provide clean water access to millions of households worldwide. This follows their successful TeamTrees and TeamSeas initiatives that raised tens of millions for environmental causes.
Adding to his space credentials, Rober's ambitious Space Selfie project through CrunchLabs is gearing up for its January 2025 launch aboard a SpaceX Falcon 9 rocket. The satellite will capture participant selfies with Earth as the backdrop, combining his engineering background with mass engagement in an unprecedented way.
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