In this episode of Love, Saranghae, Peter and Andrea pull back the curtain on what it has really taken to build Saranghae over the last 10 years. From the outside, people often see the beautiful packaging, successful launches, awards, and exciting milestones. Behind those moments, however, are years of difficult decisions, unexpected pivots, costly mistakes, sleepless nights, and deeply personal lessons.

Peter and Andrea reflect on what they would do differently if they were starting again, including prioritizing community over conversions, building the right team, simplifying the product line, and becoming more involved in every stage of brand development. They also share why their early success with digital advertising created both incredible growth and challenges that would shape the future of the company.

Peter and Andrea also open up about the hardest seasons of entrepreneurship, including layoffs, inventory being held at the border during the pandemic, losing their fathers, navigating grief while running a family business, and investing $750,000 into the launch of Orora.

Through every high and low, they have learned that success cannot be measured by revenue alone. It is also found in the relationships they have built, the customers they have helped, the expertise they have developed, and the legacy they are continuing together.

This episode is an honest look at entrepreneurship, resilience, family, grief, community, and what it means to build a business that reflects who you are and what you truly value.

What You’ll Learn:

✔ What Peter and Andrea would do differently if they were starting Saranghae today
✔ Why building a loyal community is more valuable than focusing only on conversions
✔ How early success with Facebook advertising shaped Saranghae’s growth strategy
✔ Why the team you build must reflect the long-term vision of the company
✔ Why Andrea would create fewer products and focus more deeply on each one
✔ What happened when Saranghae generated $160,000 and approximately 1,200 orders in one day
✔ What happened when $2.5 million in inventory was held at the border during the pandemic
✔ How Peter and Andrea continued running the business while grieving the loss of their fathers
✔ Why showing up online can feel difficult during seasons of grief
✔ What they learned after spending $750,000 to launch Orora with outside agencies and consultants
✔ Why founders must remain closely involved in developing their own brands
✔ Why cash flow is one of the most important considerations for a growing business
✔ What Peter and Andrea are most proud of after 10 years
✔ Why taking care of customers remains at the heart of the Saranghae brand
✔ What Peter and Andrea hope to build over the next 10 years
✔ Why they want to grow Saranghae their way, without losing the relationships, values, and joy behind the business

Ready to Build a Custom Routine?
Submit your questions or book a free skin consultation with our team of experts at https://lovesaranghae.com/pages/consultation

We’ll help you build a routine that fits your skin stage, age, and concerns, so you can stop guessing and start glowing.

Thanks for Listening to Love, Saranghae
Saranghae & Orora is more than skincare. It’s a lifestyle rooted in science, self-love, and soul. As one of the fastest-growing K-Beauty brands, we create powerful, results-driven skincare for real life (and real hormones), specifically designed for women navigating changes in their skin at every age and stage.

Want more glow in your inbox and on your feed?
✨ Shop our skincare: www.lovesaranghae.com
✨ Follow us on Instagram, YouTube & TikTok: @lovesaranghae

Please visit us for more information

www.lovesaranghae.com

www.ororaskin.com

Instagram: @lovesaranhgaeskin

Instagram: @ororaskin

Youtube: @lovesaranghaeskin

In this episode of Love, Saranghae, Peter and Andrea dive into one of the biggest conversations happening in skincare right now: ingredient rating apps like Yuka and EWG. More consumers are scanning products before they buy, looking for quick answers about what is safe, what is harmful, and what belongs in their skincare routine.

But skincare is rarely that simple.

Peter and Andrea break down what these apps do well, where they fall short, and why an ingredient rating does not always tell the full story. They explain the difference between hazard and risk, why concentration and formulation matter, and how fear-based skincare decisions can sometimes lead consumers away from safe, effective products.

They also discuss sunscreen filters, zinc oxide, chemical sunscreens, and the recent approval of bemotrizinol in the United States, showing why context matters when we talk about ingredient safety.

This episode is a reminder that ingredient apps can be helpful tools, but they should not replace education, critical thinking, professional guidance, or a deeper understanding of how skincare actually works.

What You’ll Learn:

✔ What Yuka and EWG are and how they rate skincare and cosmetic products
✔ Why these apps have become so influential for modern consumers
✔ Why a low or moderate rating does not always mean a product is unsafe
✔ The difference between hazard and risk when it comes to skincare ingredients
✔ Why dosage, concentration, formulation, and exposure matter
✔ Why “natural” does not always mean safer and “synthetic” does not always mean harmful
✔ How fear-based marketing can shape the way people shop for skincare
✔ Why preservatives are not automatically bad and often play an important role in product safety
✔ Why zinc oxide remains a strong option for sensitive skin and mineral sunscreen lovers
✔ How consumers can use ingredient apps as a starting point without treating them as the final authority

Ready to Build a Custom Routine?
Submit your questions or book a free skin consultation with our team of experts at https://lovesaranghae.com/pages/consultation

We’ll help you build a routine that fits your skin stage, age, and concerns, so you can stop guessing and start glowing.

Thanks for Listening to Love, Saranghae
Saranghae & Orora is more than skincare. It’s a lifestyle rooted in science, self-love, and soul. As one of the fastest-growing K-Beauty brands, we create powerful, results-driven skincare for real life (and real hormones), specifically designed for women navigating changes in their skin at every age and stage.

Want more glow in your inbox and on your feed?
✨ Shop our skincare: www.lovesaranghae.com
✨ Follow us on Instagram, YouTube & TikTok: @lovesaranghae

Please visit us for more information

www.lovesaranghae.com

www.ororaskin.com

Instagram: @lovesaranhgaeskin

Instagram: @ororaskin

Youtube: @lovesaranghaeskin

In this episode of Love, Saranghae, Peter and Andrea take us inside Peter’s recent trip to South Korea, where he visited Korean skincare manufacturers, attended Cosmo Beauty in Seoul, explored the latest beauty trends, and saw firsthand what is happening in one of the most innovative skincare markets in the world.

While many people in North America think of Korea as the birthplace of K-beauty, Peter explains why the Korean skincare market is so much more than glass skin, sheet masks, and 10-step routines. Korea continues to move quickly, with trends like PDRN, exosomes, peptides, regenerative serums, pharmacy skincare, skin longevity, and barrier repair leading the conversation.

Peter and Andrea also talk about the difference between what is trending at trade shows and what Korean consumers are actually using in their daily routines. From sun protection and prevention to skin-first makeup and medical-style skincare, this episode gives listeners a behind-the-scenes look at what may be coming next in North American skincare.

This episode is a reminder that Korean skincare is not just about trends. At its best, it is about consistency, prevention, innovation, and treating skincare as a daily practice.

What You’ll Learn:
✔ Why Peter travels to Korea to meet with skincare manufacturers and understand trends at the ground level
✔ Why North America often sees a watered-down version of what is happening in Korean skincare
✔ What ingredients are dominating the Korean beauty market right now, including PDRN, exosomes, and peptides
✔ Why plant-based PDRN is becoming popular in the international market
✔ Why Korean consumers still care deeply about barrier repair, skin longevity, Centella Asiatica, ginseng, and calming ingredients
✔ Why not every trending ingredient has the same level of clinical support
✔ How Korean skincare is becoming more clinical, medical, and pharmacy-driven
✔ Why Olive Young is such an important part of the Korean beauty landscape
✔ Why SPF, prevention, and long-term skin health are built into Korean skincare culture from a young age
✔ How skin-first makeup, skip care, devices, and regenerative skincare may influence North American beauty trends next

Ready to Build a Custom Routine?
Submit your questions or book a free skin consultation with our team of experts at https://lovesaranghae.com/pages/consultation

We’ll help you build a routine that fits your skin stage, age, and concerns, so you can stop guessing and start glowing.

Thanks for Listening to Love, Saranghae
Saranghae & Orora is more than skincare. It’s a lifestyle rooted in science, self-love, and soul. As one of the fastest-growing K-Beauty brands, we create powerful, results-driven skincare for real life (and real hormones), specifically designed for women navigating changes in their skin at every age and stage.

Want more glow in your inbox and on your feed?
✨ Shop our skincare: www.lovesaranghae.com
✨ Follow us on Instagram, YouTube & TikTok: @lovesaranghae

Please visit us for more information

www.lovesaranghae.com

www.ororaskin.com

Instagram: @lovesaranhgaeskin

Instagram: @ororaskin

Youtube: @lovesaranghaeskin