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Laura Jones: “There will always be a need, and in some ways, an increased importance of true human creativity.”

Laura Jones: “There will always be a need, and in some ways, an increased importance of true human creativity.”

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Getting into the consumer mindset is something that Laura Jones is familiar with. In this episode, we talk with the Instacart CMO on the company’s recent innovations around their data-driven holiday campaign and AI-powered search experience. Plus, Laura walks us through how shoppable ads enhance the customer experience and the strengths of co-marketing campaigns.

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