Kristen Bell's Powerhouse Week: Knix Campaign, Emmy Nod, and $100K Donation
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Kristen Bell's Powerhouse Week: Knix Campaign, Emmy Nod, and $100K Donation
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Kristen Bell has had an exceptionally high-profile week with both career milestones and buzzworthy public moments. MediaPost reports she is now front and center in the new “You’re Good” campaign for Knix, the Canadian leakproof underwear brand expanding in the United States. Bell stars in a highly visible TV and digital campaign, including a playful spot where she exercises in Knix products and says, “Knix leakproof, oh you’re good, you’re really good.” She’s appearing on a Knix billboard near their new flagship SoHo store, and she’ll feature in a subway station takeover and live activations—think pop-ups offering leak confessions and treats for period cravings, set for mid-September in New York. On her own Instagram, she called it a real honor to wear the brand she’s loved for a decade, adding a personal dimension that deepens her public embrace of female-driven wellness.
The entertainment world is also watching Bell closely, as she landed her first Emmy nomination for her lead role in the hit Netflix comedy “Nobody Wants This.” The show has garnered three Emmy nods altogether. According to a recent Televerse panel covered by KOMO News, Bell shared a memorable story about her husband Dax Shepard watching a scene where her character kisses Adam Brody’s character. Shepard’s animated reaction—he literally screamed and cheered with his friends—shows the couple’s famous playful support, and social media reactions exploded after his celebratory Instagram post featuring a cheeky congratulatory photo of Bell wearing only socks. The “Nobody Wants This” cast, including Bell, was also photographed lighting up the room at a fan event earlier in the week, fueling more buzz on Instagram and fan pages.
On the philanthropy front, Global Heroes reports that Bell teamed up with influencer Tommy Marcus, aka Quentin Quarantino, to donate $100,000 to help Americans pay urgent medical bills, focusing on individual GoFundMe campaigns. On social, Bell described the effort as something “the world needs.” Fans saw screenshots of their planning and of sizeable donations Bell made directly to children fighting leukemia.
Businesswise, Bell’s profile has rarely been higher. Industry analytics from HypeAuditor now place her among the top US Instagram influencers, with a follower base of nearly sixteen million and average monthly earnings in the high five figures. Fashion Magazine additionally highlighted her as the new face of Knix in their recent round-up, cementing her power as both an actor and a business partner.
Entertainment reporters at Citrus953 confirmed the next season of “Nobody Wants This” will debut October 23, heightening anticipation as Emmy season builds. No major controversies or negative headlines have surfaced, and every verifiable development underscores Bell as a top-tier force in entertainment, social impact, and brand power this August.
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