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  • Why human voice actors matter with Simon Kennedy
    2024/10/21

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Simon Kennedy, head of the Australian Association Of Voice Actors, talks about his journey into voice acting, the challenges posed by AI technology, and the importance of human voice actors in the creative industry.

    01:01 The Journey into Voice Acting

    03:41 Transitioning from Radio to Voice Acting

    06:01 The Impact of AI on Voice Acting

    12:43 The Importance of Human Voice Actors

    15:33 The Need for Regulation in AI

    17:57 Advice for Aspiring Voice Actors

    See omnystudio.com/listener for privacy information.

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    20 分
  • Why every brand needs a sonic identity with Josh Butt
    2024/10/21

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Josh Butt is the chief audio officer at Ampel. He talks about the evolution of the radio industry and the importance of effective audio advertising. Josh discusses the challenges faced by radio advertising today, the significance of sonic branding, and how memorable jingles can create lasting connections with audiences.

    00:29 Josh Butt's Journey in Media

    01:57 The Evolution of Radio Advertising

    04:18 The Importance of Sonic Branding

    10:24 Creating Memorable Ads

    14:11 The Need for Sonic Logos

    17:55 Crafting Effective Audio Ads

    See omnystudio.com/listener for privacy information.

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    19 分
  • Curating conversations for impact with Fenella Kernebone
    2024/10/21

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Fenella Kernebone Head of Conference Programming at SXSW highlights the conferences diverse sessions, audience engagement, and the importance of networking and professional development. Fenella shares BTS of the organisation of the event, the selection of speakers, and the significance of creating inclusive conversations that cater to various industries and interests.

    00:30 Overview of SXSW Conference

    01:50 Organizing the Conference

    03:34 Audience Engagement and Reactions

    05:28 The Importance of Diverse Conversations

    See omnystudio.com/listener for privacy information.

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    7 分
  • The human element in marketing with Jamarr Mills
    2024/10/21

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Jamar Mills VP of planning at EssenceMediacom and Chief Brand Officer at Emerald City Kickball talks about his role in marketing and community building. They discuss the importance of authenticity in marketing, especially with Gen Z, and how brands can navigate change by staying true to their purpose.

    01:24 Transitioning from Media to Marketing

    03:14 Emerald City Kickball

    06:53 The Importance of Connection in Marketing

    10:07 Understanding Gen Z and Authenticity

    12:24 Brands Navigating Change: Purpose and Mission

    15:15 AI as a Collaborative Tool

    See omnystudio.com/listener for privacy information.

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    19 分
  • Finding where you fit with Mahsa
    2024/10/20

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Mahsa shares her journey of self-discovery, career evolution, and leaving Iran. She reflects on her experiences at SXSW, discovering she had autism late in life, cultural background and her aspirations for the future.

    01:52 Personal Reflections on Career and Identity

    04:31 Career Journey and Professional Development

    06:48 Cultural Background and Migration Experience

    09:31 Experiences at SXSW

    11:21 Embracing Change and Future Aspirations

    See omnystudio.com/listener for privacy information.

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    12 分
  • The art of comfort in creative spaces with Sophia East
    2024/10/18

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Sophia East is the creative lead at SLIK, but she sat down to discuss the prevalent issue of creative burnout. Sophia explores the importance of comfort in creative spaces, the significance of morning rituals, strategies for managing deadlines and creative blocks and the necessity of mindfulness and wellbeing practices in enhancing productivity.

    01:51 Understanding Creative Spaces and Comfort

    04:23 Morning Rituals for Creativity

    05:20 Managing Deadlines and Creative Blocks

    07:12 Planning and Organization for Creativity

    08:28 The Role of AI in Creative Work

    10:30 The Importance of Mindfulness and Wellbeing

    See omnystudio.com/listener for privacy information.

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    12 分
  • Brewing change in youth mental health with Steve Hunt & Rachel Troy
    2024/10/18

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Steve Hunt and Rachel Troy from MOOD Tea and UnLtd, a social enterprise focused on addressing youth mental health through the sale of herbal teas. They discuss the origins of Mood Tea, its impact on mental health programs, the need for more funding in preventative mental health initiatives, and the importance of social connection in preventing youth suicide.

    See omnystudio.com/listener for privacy information.

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    12 分
  • Integration of AI in advertising with Kate Blakeley
    2024/10/18

    Creators and innovators are on the ground at SXSW and at the ARN house we invited attendees to sit down with our journalists, to take part in a special live podcast experience and share their knowledge on a topic of their choice.

    Kate Blakeley, National Head of Client Partnerships at ARN, she talks about her journey in the media industry, the integration of AI in advertising, and the importance of maintaining human connections in a technology-driven world. They discuss the potential of AI to enhance creativity, and the need for businesses to adapt to new technologies.

    01:27 Kates Journey at ARN

    02:43 Embracing AI in Advertising

    04:48 AI's Impact on Creativity

    07:24 Human Connection in the Age of AI

    09:38 The Future of AI in Business

    12:30 Curiosity and Growth with AI

    See omnystudio.com/listener for privacy information.

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    14 分