What if the key to attracting your dream clients isn’t about niching harder or hustling more, but about getting radically clear on your values?

In this episode, I’m joined by visionary strategist and founder of The Red Threads Collective, Debra Trappen. Debra shares why your values and passions are your energetic signature, and how showing up in alignment with them makes you magnetic to the people you’re meant to serve. We dive into how to define your core values, the connection between alignment and client attraction, and how to build boundaries that reflect who you are and what you stand for.

If you’ve ever felt pulled in too many directions, or unsure of how to stand out without shouting, this conversation is for you.

🎧 Listen now and learn how to attract your dream clients by being more you.

🔗 Connect with Debra: debratrappen.com
🌐 Join the Collective: redthreadscollective.com
📥 Get Debra’s Core Values Exercise: redthreadscollective.com/corevalues

Seth Price is back! And he's not holding back. In this episode, we talk about how AI is transforming real estate, the renewed importance of personal branding, and the tools that are giving professionals an unfair advantage.

As CMO of RealScout, Seth brings a thoughtful, experience-backed perspective on how to future-proof your business, amplify your brand, and navigate change with clarity and confidence.

Pearls in this episode include:

• Why Seth says brand is your only differentiator in the AI era

• How agents can build scalable systems to stay top-of-mind

• AI tools Seth uses daily (and how he uses them effectively)

• What RealScout is doing with AI behind the scenes

• Seth’s thoughts on personal branding, productivity, and mindset

• Rapid fire favorites: best AI tools, personal branding tips, and more

Links:

• Follow Seth Price on LinkedIn: linkedin.com/in/sethprice

• Learn more about RealScout: realscout.com

• Sign up for The Sunbeam newsletter: postandbeamcreative.com

• Reach out to Christine: christine@postandbeamcreative.com

In this high-energy episode, Keith Robinson, Chief Strategic Officer at NextHome, joins me to talk about how AI is reshaping real estate, not by replacing agents, but by empowering them.

Keith breaks down the real impact of AI, why we’re not heading for a robot takeover, and how smart agents can stay ready to seize new opportunities. He explains why emotional intelligence is still your superpower, what role creativity plays in an AI-enhanced future, and how AI can help agents overcome rejection avoidance and start more meaningful conversations.

Tech-savvy or tech-terrified, either way, this episode will give you a fresh, grounded perspective on how to harness AI without losing your human touch.

• Connect with Keith on Substack (he shares industry insights, market analysis, and smart takes weekly)

• Learn more about NextHome: https://www.nexthome.com