Are you stuck at the bench wondering why growth feels slow…no matter how hard you work?

In this episode of the Jewelry Business Academy Podcast, I sit down with JBA client Jenny Dirks of Moss Rock Metals to unpack the unsexy truth of scaling a jewelry business: mindset, visibility, and systems. We talk about moving from one-of-a-kind hustle to collection-led sales, why wholesale outreach beats waiting for orders, and how regulating your nervous system is just as important as choosing your pricing strategy. Jenny shares the confidence shifts that helped her step out from behind the bench, embrace being seen, and create a more sustainable model, without losing her artistry. If you want practical encouragement and a roadmap to grow with less burnout and more momentum, this one’s for you.

What You Will Learn in this Episode:

1. How to step back from constant making and step into the CEO role
2. A simple daily blueprint to drive sales (wholesale, collabs, lives)
3. Nervous system tools that make scaling actually sustainable
4. Visibility (and rejection) as non-negotiable skills for premium brands
   
   

Topics Discussed:

• Bench time vs. business time
• Wholesale collections & outreach
• Daily 90-day blueprint habits
• Nervous system regulation for CEOs
• Visibility, rejection, and confidence
• Sustainable growth mindset
  
  

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Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track

If you loved today’s episode, hit subscribe so you never miss a strategy drop.

DM me your biggest takeaway on Instagram → @robynclarkcoaching

Grab my free business guides → linktr.ee/robynclarkcoaching

Jenny’s Instagram | https://www.instagram.com/mossrockmetals/

Jenny’s Website | https://mossrockmetals.com/

Have you been thinking about getting your jewelry into stores but feel overwhelmed by wholesale, consignment, and inventory management? You’re not alone.

In this episode of the Jewelry Business Academy Podcast, I sit down with jewelry designer Anna Froman for a hot seat session where we unpack the realities of wholesale and what store owners are really looking for.

We dive deep into red flags to watch for when working with stores, common mistakes handmade jewelry businesses make when wholesaling, and how to price your pieces so wholesale actually grows your revenue instead of draining your energy. I also share lessons I learned the hard way in my own jewelry business, and how to balance wholesale orders with direct-to-customer sales when your time is limited.

If you’ve been dreaming of expanding into wholesale or consignment, this episode will give you the clarity, confidence, and strategy you need to do it sustainably.

What You Will Learn in this Episode:

1. How to spot red flags in wholesale and consignment relationships
2. The biggest mistakes jewelry business owners make with wholesale (and how to avoid them)
3. What retailers actually look for when choosing a jewelry line
4. How to balance wholesale orders with direct-to-customer sales without burning out
   
   

Topics Discussed:

• Red flags in wholesale and consignment
• Mistakes to avoid when wholesaling handmade jewelry
• Retailers’ priorities when choosing jewelry lines
• Pricing strategies for sustainable wholesale margins
• Balancing wholesale, consignment, and direct sales
• When to hire help in your business
  
  

__________________________

Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track

If you loved today’s episode, hit subscribe so you never miss a strategy drop.

DM me your biggest takeaway on Instagram → @robynclarkcoaching

Grab my free business guides → linktr.ee/robynclarkcoaching

Anna’s IG → https://www.instagram.com/silfrbyanna

Anna’s Website → https://silfrmetalart.com/

Are you tired of attracting bargain shoppers who love your jewelry but never actually buy? In this Momentum Monday episode, I share the one mindset shift every jewelry designer must make to stop discount-chasing customers in their tracks and start attracting aligned, ready-to-invest buyers. We’ll explore how apologetic energy, inconsistent pricing, and treating your business like a hobby repel premium clients and the identity shift you need to embody to call in those who truly value your work. When you shift from selling “just jewelry” to offering a transformation, your confidence, marketing, and sales soar. This episode is packed with practical mindset strategies to help you claim your value, stand firm in your prices, and step into your brand identity with conviction.

What You Will Learn in this Episode:

1. Why apologetic energy repels high-value customers
2. The difference between marketing like a maker vs. a brand
3. How to position your jewelry as a transformation, not just a product
4. The identity shift required to attract aligned, ready-to-buy clients
   
   

Topics Discussed:

• Attracting bargain shoppers vs. premium buyers
• Mindset and brand identity
• Shifting from hobbyist to business owner
• Holding pricing with confidence
• Storytelling to connect with ideal clients
• Practical mindset challenge for jewelry designers

__________________________

Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track

If you loved today’s episode, hit subscribe so you never miss a strategy drop.

DM me your biggest takeaway on Instagram → @robynclarkcoaching

Grab my free business guides → linktr.ee/robynclarkcoaching