We just got another glimpse of the future of content—and it’s not coming from a camera crew. It’s coming from a prompt.

In this episode, I’m diving into the launch of Sora 2, the AI video generator that’s creating full-blown studio-quality video from a simple script. I’ll break down what it means for business owners, where it fits in your content strategy, and what you should (and shouldn’t) be using it for.

If you’ve been dreaming of video content without the cost, editing, or scheduling headaches—this one’s for you.

Key Takeaways:

• What Sora 2 is and why it matters for marketers
• Why OpenAI is targeting creatives, not corporations
• Where AI video fits into a smart content system
• The ethical and brand risks of jumping in too fast
• A realistic way to test and implement AI video tools in 2025

Timestamps:

00:00 Introduction to Sora Two: Revolutionizing Video Creation

00:42 What is Sora Two?

03:20 Real-World Applications and Benefits

04:38 Practical Tips for Using Sora Two

06:53 Current Status and Future Predictions

07:40 Conclusion and Takeaways

AI video isn’t just for the big brands anymore. If you’re building a personal brand, an agency, or an audience—Sora 2 could be your new secret weapon.

But only if you know how to use it strategically.

Want help mapping AI into your content workflow? Let’s build it together at Next Step Social & Podcasting.

Learn more about Katie and Next Step Social & Podcasting:

Speaking: https://katiebrinkley.com/

Website: https://yournextstep.agency/

Linkedin: https://www.linkedin.com/in/katiebrinkley

YouTube: https://www.youtube.com/@MarketingTrendsNow

Instagram: https://www.instagram.com/iamkatiebrinkley/

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