Invest in Sports Creative or Get Left Behind | Ep. 9
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Invest in Sports Creative or Get Left Behind | Ep. 9
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このコンテンツについて
From youth leagues to high schools to small college programs, one thing is true: Creative content is no longer optional - it’s essential.
In this episode of Sports Creatives Anonymous, we dig into why athletic programs of all sizes need to invest in creative staff (or risk being invisible). I share stories from across levels of sport, the hidden costs of cutting content roles, and why even one dedicated creative can transform recruiting, fan engagement and community visibility.
We’ll cover:
- Why creative content matters at every level — youth, high school, and college
- The false economy of cutting creative staff and the real opportunities lost
- The ROI of hiring a single content creator (and how small budgets can make it work)
- Practical advice for athletic directors, coaches and youth organizations to level up their content now
If your program still thinks content is “extra,” this episode is your wake-up call. In today’s game, visibility is just as important as victory - and investing in creative staff is how programs win both.
Find me at:
IG: @SportsCreativesAnonymous / @ClaytonInFocus
TikTok: @sportscreativesanonymous
YouTube: @sportscreativesanonyous
Email: sportscreativesanonymous@gmail.com