02: The 5 Biggest Mistakes I See Online Coaches Making When Trying to Scale
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If you’re sitting there like, “Wtf, I’m doing everything right—why isn’t my business growing?”... girl, you’re not alone. Scaling your coaching business isn’t about doing more—it’s about fixing a few key bottlenecks that are quietly capping your growth.
In today’s episode, I’m breaking down the five biggest mistakes I see online coaches make when trying to scale—and what to do instead so you can finally build a business that runs with ease (and not chaos).
🎧 What You’ll Learn in This Episode:
- Why your audience loves your content but never buys (and how to get out of the “Bestie Zone”)
- The systems mistake that’s blocking you from hiring and scaling
- How to stop avoiding sales and start closing high-ticket offers with ease
- When and how to hire the right team to support your next level
- Why relying only on social media will stall your growth—and what mid-funnel strategy to use instead
💡 Key Takeaways:
- Get out of the Bestie Zone. Your followers shouldn’t just love your content—they should be ready to buy. Check out Lucy Bedewi’s podcast Unicorn Messaging for her episode on sales copy and messaging that converts.
- You can’t scale with chaos. Systems = freedom. Connect with Jessica, The Business Domme, to streamline your backend, CRMs, and funnels.
- Learn sales or hire it out. Sales is the heartbeat of your business. If you need aligned closers or setters, or want to learn from the best, check out Shelby Sapp’s She Sells program—or reach out to me directly for my closer matchmaking service.
- Stop trying to do it all. Hiring the right team is a game-changer. Connect with Lucy Cole from Ikigai to get matched with your dream VA.
- Build your mid-funnel. You can’t scale high-ticket offers with 30-second Reels. Start a podcast or YouTube channel to deepen trust and create consistent leads that convert.
✨ Resources Mentioned:
- 🎙️ Unicorn Messaging by Lucy Bedewi
- ⚙️ The Business Domme (Jessica) — for systems, CRMs, and funnels
- 💋 She Sells by Shelby Sapp — for feminine, high-ticket sales training
- 💼 Ikigai by Lucy Cole — for VA matchmaking and team support
- 📈 Your Girl Media — my agency helping online coaches scale through podcasting, lead generation, and aligned sales strategy
If you’re ready to scale your coaching business, attract dream clients, and close more high ticket sales — I’m your girl.
Work with me: www.yourgirlmedia.com
Follow on Instagram: @yourgirlmedia
Join the conversation: DM me your biggest biz question or what topic you want next on the pod!
💌 Want access to my match-making program to match you with certified setters & closers? Check out: yourgirlmedia.com