Qualcomm, once solely focused on the device industry, has been making inroads into the Future of Cars for over a decade now. Starting with basic Car Technology then moving into Autonomous Vehicle Safety and Vehicle to Everything Communication, V2X, Qualcomm, through their Snapdragon Digital Chassis technology is attempting to redefine AI Automotive Technology. Their VP & Head of Global Product, Michael Roberts, sits down with MotoMan to paint a picture of an AI Driving Future.

00:00 – Introduction to Mike Roberts & Qualcomm: The Powerhouse of Automotive AI Chips

00:16 – AI’s Role in the Future of Cars & Driver Assistance Systems

00:28 – Understanding ADAS Safety and Human Error Reduction

00:41 – The “Plumbing of AI”: Qualcomm’s Role in Data Processing

01:17 – Misconceptions: AI vs. Autonomous Driving

01:40 – How Generative AI Will Transform the Car Cockpit

02:32 – Real-Life Use Cases: AI Agents Helping Drivers

03:20 – Qualcomm’s Evolution: From Mobile Chips to Automotive AI

04:52 – Early Qualcomm Automotive Partnerships & OnStar Systems

06:00 – Mobile Innovations Carried Over to Automotive

07:00 – Lessons Learned from Early In-Car Infotainment Systems

08:00 – Building Automotive-Grade Chips & Safety Compliance

09:14 – Customizing Chipsets for Different Automakers

10:01 – Competing in the AI & Automotive Market vs. NVIDIA

10:46 – EVs, Centralized Computing & the Software-Defined Vehicle

11:23 – Why ADAS Will Surpass Human Driving Safety

12:03 – Who Owns the Data? OEMs, Consumers & Qualcomm’s Role

13:06 – Car-to-Cloud Services & Personalized AI Experiences

14:07 – Snapdragon Flex: Combining Cockpit & ADAS on One Chip

15:00 – Expanding Functionality in Lower-Priced Cars

15:55 – Automakers Controlling In-Car Operating Systems

16:21 – Lessons from China: OEM-Owned User Experiences

17:45 – Qualcomm as Trusted Advisor to Global Automakers

18:41 – MotoMan Show Growth & How to Support the Podcast

19:23 – The Future of Cars: AI, Cockpits & Next-Gen Experiences

20:05 – Beyond Robotaxis: Near-Term AI Benefits for Drivers

21:02 – Smarter Cars, Safer Driving & Personalized Entertainment

22:26 – Reducing Driver Distraction with Better AI Systems

23:02 – Regulations, Level 3+ Autonomy & Building Consumer Trust

24:04 – Partnerships with BMW & GM on Advanced Software Stacks

25:27 – Acquiring Arriva & Expanding Qualcomm’s Automotive Software Role

26:23 – Leveraging BMW Learnings Across Other Automakers

27:03 – Audience Question: What Do You Want in Your Next Car?

27:42 – Closing Thoughts: Qualcomm as the “Emperor of Car Chips”

#Qualcomm #SnapDragon #AI

For driving adventures & car reviews, before sure to visit us @

https://www.youtube.com/@MMTVCars

Download the MotoManTV Podcast @

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Proudly shot on Sony’s Cinema line of Cameras

BMW 3 Series. Ultimate Driving Machine. Dodge Viper and many more: All the brainchild of legendary automotive executive, Robert A Lutz. In kicking off the reimagined Inside the MotoMan Studios, we visit our old friend Bob Lutz and learn about his latest board appointments in the advanced materials and silicon carbon worlds then move onto his famous SWOT analysis of GM, Ford, BMW as well as start ups like Rivian, Lucid & others as we welcome Bob back to the reimagined MotoManTV Podcast!

00:00 – Introduction

01:20 – Bob Lutz Today

03:50 – EV Battery Breakthroughs

07:00 – Bob Lutz on Business Judgment

09:50 – GM Escalade V-Series Story

15:00 – Dealer Influence on Car Sales

16:00 – Tesla & Direct-to-Consumer Models

16:55 – Ford Report Card

20:00 – Ford vs GM in EVs

22:30 – Future of Electric Vehicles

25:00 – Dodge Charger EV Debate

27:15 – Lessons from the 70s & 80s

31:20 – The Role of Software

33:00 – Ford, GM & Chinese Competition

35:00 – Branding, Names & Belief Systems

40:00 – NAFTA & Global Trade

45:00 – U.S. vs China in EVs

54:00 – Meritocracy & Leadership

1:00:45 – General Motors Report Card

1:12:00 – German Luxury Brands Today

1:13:45 – Porsche & Toyota SWOT

1:18:20 – Tesla Design & Cybertruck Debate

1:21:45 – Lucid & Stellantis SWOT

1:24:00 – Bob Lutz Legacy

1:26:00 – Closing Reflections

#BobLutz #GM #Ford #Stellantis #BMW

For driving adventures & car reviews, before sure to visit us @

https://www.youtube.com/@MMTVCars

Download the MotoManTV Podcast @

https://podcasts.apple.com/us/podcast/motomantv-podcast/id1836304387

https://open.spotify.com/show/0V4AKzLYrZc6rNCF23kwOt

https://music.amazon.com/podcasts/90ba9b31-fe69-4baf-817d-cb3816a33c21/motomantv-podcast

Connect with us here:

https://www.instagram.com/motomantv/

https://x.com/MotoManTV

Proudly shot on Sony’s Cinema line of Cameras

MotoManTV's original podcast, Inside the MotoMan Studio, now becomes a completely separate weekly show with a new home! From our airplane hangar studio, MotoMan shares the details of where to find the new MotoManTV Podcast as well as a glimpse of upcoming guests.

Connect with us here:

https://www.youtube.com/@MMTVCars

https://www.youtube.com/@MMTVPodcast

https://www.instagram.com/motomantv/

https://x.com/motomantv