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What is a patent really worth—and how much of that value can its owner actually capture? This episode of IPWatchdog Unleashed features a panel of litigators and economists from IPWatchdog’s Women’s IP Forum examining the economics of patent licensing from both sides of the negotiating table. The discussion explores how licensing can generate revenue, protect customer relationships, create competitive advantages, and support cross-licensing strategies, with the right approach depending on each party’s commercial objectives.

The panel distinguishes the underlying economic value of an invention from the amount parties will accept or pay to resolve a dispute. Litigation costs, financial pressures, and invalidation risks—including Section 101 challenges and post-grant proceedings—can materially change negotiating leverage without changing the technology itself. The conversation also examines what makes a license truly comparable, why apportionment matters, and how agreements covering patents, trade secrets, and know-how can influence subsequent valuation and damages analyses.

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This week on IPWatchdog Unleashed, our host and the founder of IPWatchdog, Gene Quinn, speaks with Nancy Braman. The conversation focuses on Nancy’s journey through intellectual property returns. From taking PLI patent bar review course before law school, to attending Franklin Pierce Law School, to spending more than three years writing and researching for IPWatchdog and now litigating high-stakes patent and intellectual property disputes for life sciences and technology companies.

Recorded before a live audience at IPWatchdog’s Women’s IP Forum, the conversation explores what it takes to build a career in patent law—and what conventional measures of achievement can miss. From commercial fishing in Alaska to patent prosecution and litigation, Braman’s experience illustrates how resilience, deliberate follow-through, and meaningful professional relationships create opportunities.

Quinn and Braman discuss the practical realities of developing talent in a demanding profession, including increasingly early law firm recruiting and the pressure on students to make career decisions before receiving their first-semester grades. They offer concrete guidance on approaching mentors, making professional outreach personal, and communicating the value of an unconventional background. For aspiring practitioners and those responsible for hiring and mentoring them, the discussion examines how potential is recognized and cultivated.

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This week on IPWatchdog Unleashed, our host and the founder of IPWatchdog, Gene Quinn, speaks with Fran Cruz and Marlene Valderrama. Recorded before a live audience following IPWatchdog’s Women’s IP Forum, the conversation brings together perspectives from Juristat and Halliburton to explore how authentic relationships drive business development, career advancement, and more effective IP operations.

The discussion examines what earns the attention of overstretched in-house teams: understanding their business, identifying specific challenges, and offering insights that make their jobs easier. From patent portfolio reviews to maintenance-fee decisions, the guests explain how careful listening and tailored outreach create opportunities to deliver value. As AI fuels a growing volume of generic messages, preparation, relevance, and follow-through become critical differentiators.

Gene, Fran, and Marlene also explore the distinction between mentorship and active sponsorship, the importance of referrals, and why networking matters even for professionals who are not seeking clients. For IP practitioners and leaders, the conversation offers practical guidance on building trusted relationships, exchanging useful insights, and translating professional engagement into lasting business and career opportunities.

Visit us online at IPWatchdog.com.

You can also visit our channels at YouTube, LinkedIn, X, Instagram and Facebook.