What separates tree service companies that thrive from those that just survive?
In this episode, Graeme Knight sits down with Kathy Glassey of Inspire Green, an arborist, consultant, and industry veteran with over 35 years of experience.

Kathy shares her journey from turf grass management to becoming an ISA Certified Arborist and soil microscopy technician, and why she believes the foundation of tree care is always the soil. She explains how tree service companies can build recurring revenue with plant health care programs, avoid costly mistakes, and better educate homeowners about caring for their trees.

🔑 Highlights include:
• Why knowing your numbers separates thriving businesses from struggling ones.
• The importance of soil health in long-term tree care.
• How to start a plant health care division in your tree service company.
• Communicating value to homeowners in simple, relatable terms.
• Kathy’s personal story of building Inspire Green as a family business.

📌 Whether you’re a homeowner wanting healthier trees or a tree service professional looking to grow your business, this interview is packed with insights you won’t want to miss.

👉 Connect with Kathy: Inspire Green Website https://inspiregreeninc.com.

Visit ArboristGrowthPartners.com to connect or learn more.