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サマリー
あらすじ・解説
An overview of what's involved in creating sales pages for your website that convert. Covering everything from a compelling proposition right through to creating a sense of urgency.
- Making a compelling proposition
- Know your prospects before you can convert them
- Express what you're selling in clear and simple terms
- Consider the cost of your product or service
- The importance of your headline and call to action
- Using bulleted or numbered lists
- The use of videos
- The use of testimonials
- Guarantees
- Adding a sense of urgency
- The use of live chat
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