How to Save Your Business From a Mistaken Identity PR Nightmare with Director of Marketing Christine O’Toole
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How to Save Your Business From a Mistaken Identity PR Nightmare with Director of Marketing Christine O’Toole
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Christine has worked in Marketing for over 5 years and in that time has greatly impacted the success of multiple businesses. Her creative approach to marketing strategies, along with her genuine passion for her role, has had a significant effect on the online presence of the businesses she works for.
Christine is a goal-oriented leader and an inspiring mentor. Her patience, compassion, and work ethic have made her a well-revered marketer. Here are a few of the topics we’ll discuss on this episode of Reputation Matters:
- The importance of reputation management and responding to reviews
- How Christine saved her business from a mistaken identity PR nightmare
- The problem with social media spreading misinformation
- The difficulties there are in getting false negative reviews removed
- How hiring a crisis management PR firm helped Christine
- The importance of acting quickly when your online reputation is at stake
- How your reviews affect your SEO
Resources:
- Odin Properties
Connecting with Christine O’Toole:
Connecting with the host:
- Chelsea on LinkedIn