Is your sales team truly set up for long-term success, or are you stuck in a cycle of short-term wins and high turnover?

In this episode, Daniel sits down with Darren Mitchell, host of The Exceptional Sales Leader podcast, to unpack the challenges behind developing high-performing sales teams.

With over 20 years in sales and leadership, Darren shares why traditional sales promotions fail, how companies unknowingly sabotage their sales leaders, and what it actually takes to create a culture of ethical, sustainable sales growth.

They explore the psychology of leadership, how to coach with intention, and why listening is a sales leader’s most powerful skill.

Timestamps

00:00- Introduction to Darren

00:59- Darren’s journey from engineer to sales leader

06:19- Fast-tracking sales careers through mentorship

07:21- Why great sellers often struggle as leaders

15:32- Building a strong sales team through trust and accountability

19:24- How organisations can actually support sales leaders

26:47- Selling ethically and playing the long game

34:20- The most underrated leadership skill

37:08- Darren’s top 3 resources for sales leaders

43:54- The 1% difference that changed Darren’s career

46:41- Get in touch with Darren

Don't forget to subscribe, rate the show, and share it with someone in your sales network who needs to hear this conversation.

Would you like to be a guest on Because Growth Matters or learn more about working with Growth Matters International? Fill out the application form ⁠HERE⁠.

Connect with Daniel:

LinkedIn: Daniel Robus

Website: https://www.growthmattersintl.com

Connect with Darren:

Website: https://exceptionalsalesleader.com/

LinkedIn: Darren Mitchell

Podcast: The Exceptional Sales Leader Podcast