『How to Build Competitive Advantage That Actually Lasts | 007』のカバーアート

How to Build Competitive Advantage That Actually Lasts | 007

How to Build Competitive Advantage That Actually Lasts | 007

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You don’t need a flashy brand, viral video, or celebrity endorsement to win in business.

You need a competitive advantage—something that makes your business hard to copy and worth choosing.

In this episode of The Unsexy Entrepreneur, Charles Harris (CPA & business owner) and Dr. Seth Jenson (PhD in strategy) break down the 4 types of sustainable competitive advantage, or “moats,” that keep your business ahead of the competition—even if you’re small, bootstrapped, or just starting out.

🔍 What you’ll learn:

  • Why most businesses think they have an advantage (but don’t)
  • The 4 types of real competitive advantage:

  1. Brand Loyalty
  2. Intellectual Property
  3. Network Effects
  4. Operational Excellence

  • The power of beliefs and founder worldview as a hidden edge
  • What a donut shop, calligraphy class, and mattress company each us about standing out
  • Why differentiation isn’t just marketing—it’s survival


💡 Whether you’re launching a startup, buying a small business, or trying to grow past a plateau, this episode will help you build strategic clarity so you don’t waste time on things that don’t move the needle.

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