In this episode of The Build, I share a stream-of-consciousness on all the things happening while building Convivial, Pure Yums, and my overall life.

Sharing lessons from the hills and valleys, and documenting the steps that I've taken to keep the hills rewards strong and the valleys lessons to heart.

Staying in the game is what matters most.

Never stop building, growing, and learning.

I hope you enjoy this monologue.

- Jeff

Have Feedback? Send me a Text!

INSTAGRAM

LINKEDIN

Missed you!

I was neck-deep "in" the business over the last 30 days. It's an important thing to deep dive into the things that are working and that aren't working.

The ultimate goal is to systemize the business so it doesn't rely on me, or any senior leader, and can continue to grow and thrive with intentional decision points and processes.

Step-by-Step we are getting there, but it's great to be back online sharing with you today 3 lessons I learned from this journey with you.

Enjoy!

Jeff

Have Feedback? Send me a Text!

INSTAGRAM

LINKEDIN

“What needs to be true?”
It’s a simple question — but it’s changed how I think, plan, and move forward.

In this quick episode, I break down why this phrase has become my go-to filter when I’m stuck, overwhelmed, or facing a decision clouded by noise. It helps cut through emotion, guesswork, and second-guessing — and brings you back to clarity.

We talk about:

• How this question simplifies complex decisions
• Why it helps separate signal from noise
• When to use it in business, leadership, or daily life
• A few examples from my own process right now

If you need a simple mental reset that leads to real action — this one’s worth your next six minutes.

Go get it.

Jeff

Have Feedback? Send me a Text!

INSTAGRAM

LINKEDIN