How Very made it 'Sparkle' on TikTok
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How Very made it 'Sparkle' on TikTok
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Welcome to The Chutes, the marketing awards for brands and agencies of all shapes and sizes where, uniquely, the work that works, is the work that wins. I’m [Joe, Giles, other / intro].
And I’m Joe Glover.
We’d like to start by saying a huge thank you to everyone who entered which, because of the way The Chutes works, is absolutely anyone who released an ad into the real world in the last 12 months.
Of course we also need to say a big thank you to the team behind The Chutes - …Gasp!, The Marketing Meetup, System 1 and Tracksuit.
So, with all that thanking done, it’s time to announce the second winner of The Chutes awards which goes to…
Very for ‘Let’s Make it Sparkle on TikTok’.
Congratulations. And now, for an acceptance speech that’s a bit more acceptable, here’s Kat Delaney from Very and Charlotte Skornik from TikTok to explain exactly how they created the work that worked.
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