『How To Find An Audience with Facebook Ads』のカバーアート

How To Find An Audience with Facebook Ads

How To Find An Audience with Facebook Ads

無料で聴く

ポッドキャストの詳細を見る

このコンテンツについて

 Today, you're gonna learn exactly how to find an audience with Facebook ads. You're gonna learn the targeting that you need to attract qualified buyers and the demographic information that may or may not be important in building your audience. Hey, there, I'm Jillian Kendrick and welcome to the Momentum Marketing Podcast. I'm a mama, a wife, an entrepreneur and a three time best selling co-author in each episode you'll get real world practical advice and strategies and maybe a parenting tip or two along the way. If you're ready to create a business that supports your family and your lifestyle, then you're in the right place. Hey, welcome back to this episode of the Momentum Marketing Podcast. I'm so excited that you're here with me. You're gonna spend time and if you're listening to this episode, then you're probably interested in Facebook ads. Maybe you've run Facebook ads in the past, maybe you've like tied to Facebook ads because you've thrown a bunch of money at it and maybe it didn't work. Maybe you're successfully running Facebook ads and you need a couple of new ideas. This is gonna be for you, also make sure you listen through the very end because I'm gonna give you a Facebook ad secret that nobody knows, nobody talks about unless you're in one of those multiple $1000 a month kind of coaching programs or unless you know how to run Facebook ads. I'm gonna teach you a secret that most marketers, most business owners do not know about Facebook ads. As always if you haven't watched it already, go to jilliankendrick.com/masterclass and sign up for my master class on how I get over 600 leads every single month. I teach you the entire strategy. It's a three step three pillar strategy. It is so good and I just got done revamping like the whole thing. So it's brand brand new and it's beautiful and I'm so excited to be putting it out into the world. So even if you've watched it before go and watch it again, because there's new stuff and it's awesome. So when it comes to running Facebook and Instagram ads, there are a couple of things that are really, really important to keep in mind. The first is going to be the type of ad that you're running. So when you sign up to create an ad inside of the ads manager, you're gonna be asked to choose a campaign objective and each of these objectives will play to a different way that the algorithm is gonna work. For example, awareness is just gonna show it to a bunch of people. Traffic is more likely to show it to people who will actually click on it. Engagement is more likely to show it to people who will like send messenger or Whatsapp or Instagram messages. Leads is much more likely to get sent to people who actively sign up for stuff. App promotion is really specifically if you have an app in the App store and you want to promote it, that's for that. And then the sales objective, of course, is for conversions and converting sales. Each of these objectives plays to a different part of the algorithm. Each of these objectives, it's shown to a potentially different audience or a different set of people and each of these audiences is going to cost differently. I go over all of that in a lot more detail in my List Builder Blueprint program. If you're interested, you can look at jilliankendrick.com/go to get more information on List Builder Blueprint. Each different objective is going to cost a different price for the lead acquisition and each of these plays to a different part of Facebook's algorithm. So when you're choosing what kind of campaign to run, you need to be really careful about what campaign objective to choose. Because that ultimately will determine other settings within like your audience availability and the way that things get displayed and what shows up what part of the algorithm gets used, all of that stuff. But then once you're in, once you've selected the budget and you've gone through your categories and you're, you're selecting a few other things of like where you want the person to click on or where you want the traffic to go or where the landing pages for the lead, all of that sort of stuff, then you're gonna get into audience and in the audience, we can choose tons of different criteria. Like, don't forget, Amazon is just as much a fulfillment company as it is a data mining company. Tesla is just as much a car company as it is a data mining company. Facebook is just as much of a social platform as it is a data mining company. And best believe if you use any of these and other platforms, they have data on your habits, your likes, your dislikes, things that you click on, things that you search, things you've been cookied for, et cetera. And so if you've never been inside Facebook ads, and you've never looked at the detail with which you can create audiences, you might be kind of scared and astounded a little bit and what you're about to see. But the truth is like if you're a marketer and this stuff excites you, you will be kind of awestruck and it...

How To Find An Audience with Facebook Adsに寄せられたリスナーの声

カスタマーレビュー：以下のタブを選択することで、他のサイトのレビューをご覧になれます。

Audible.co.jp

Amazon.co.jp
レビューはまだありません。