What makes Disney one of the most successful brands in the world?
The answer lies in systems, marketing, and customer experience. In this episode, we sit down with Vance Morris, a former Disney leader and expert in customer service, business systems, and direct response marketing, to break down the billion-dollar playbook that can transform any business.
🎯 In this episode, we cover:
✅ How Disney’s systems create freedom and help businesses scale effortlessly.
✅ Why direct response marketing and personalization give businesses an edge.
✅ The future of customer experience—why human interaction beats automation.
✅ Real-world strategies to increase revenue through unforgettable service.
💡 Whether you’re an entrepreneur, small business owner, or marketer, these insights will help you stand out, charge premium prices, and retain customers for life.
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Connect with Vance:
LinkedIn: https://www.linkedin.com/in/vancemorris/
Website: https://yes.deliverservicenow.com/dsninstitute
Facebook: https://www.facebook.com/vance.morris.9/
Get his free book: https://book.deliverservicenow.com/free-book
Chapters:
0:00 The Power of Systems in Business
3:54 Transitioning from Corporate to Entrepreneurship
9:25 The Psychology of Customer Experience and Profitability
12:47 Customer Retention: Staying Top of Mind
18:52 The Customer Journey: Mapping and Prioritizing Touchpoints
21:21 Transforming a Struggling Business
23:59 Raising Prices: The Simple Profit Strategy
25:17 Customer Experience with Direct Response Marketing
33:51 Businesses That Excel at Marketing
38:57 The Importance of Tenacity in Business
40:08 The Future of Customer Experience
42:11 The Most Important Advice for Business Owners
43:20 Outro
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