
Hollywood South? Texas Rolls Out $1.5B in Film Incentives
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In this episode, we report on Texas’s newly expanded film and TV incentive program, which commits $150 million annually through 2035. Gov. Greg Abbott signed the legislation to boost production grants by $100 million every two years, bringing total subsidies to $1.5 billion.
Eligible projects with budgets over $1.5 million can receive 25 % of qualified in-state spending, plus additional uplifts for rural shoots, veteran hires, workforce development, and faith-based or family-friendly content.
The program requires 60 % of shooting to occur in Texas and gradually raises the in-state crew threshold to 50 % by 2031.
Funded through insurance and franchise taxes, the law also gives the Texas Film Commission authority to reject projects that portray the state negatively.
With endorsements from Matthew McConaughey, Woody Harrelson, and Taylor Sheridan, Texas positions itself as the next major U.S. production hub.
TAGS
Texas film incentives, film subsidies, Hollywood South, media coast, Greg Abbott, Matthew McConaughey, Woody Harrelson, Taylor Sheridan, film production, cash grants, insurance tax, franchise tax, rural film grants, veteran hiring, workforce development, faith-based films, family values content, Texas film office, budget threshold, in-state crew, production incentives, state subsidies, film legislation, film locations, production tax incentives, TV production, grant qualifications, Texas filmmaking, production relocation, creative finance, podcast episode
Keywords
Texas film incentives
Hollywood South Texas
film production subsidies
Greg Abbott film grant
Texas media coast incentives