In this episode of Sales Strategies for Christian Coaches, I’m sharing why encouragement is one of the most powerful—and underused—sales strategies we have as Christian coaches.

Our world is filled with negativity, fear, and discouragement. So when you show up on a sales call with the courage to speak life, notice someone’s strengths, and truly believe in their potential, it stands out. It’s not just refreshing—it’s transformational.

I talk about what it looks like to be intentional, Spirit-led, and generous with your words. You’ll hear why it’s so important to say the kind, truthful things you’re thinking. Don’t hold back the compliment. Call out the gold. Let your prospects feel seen, heard, and understood.

Here’s what we explore:

• Why encouragement matters in sales (and life)

• How to make someone feel truly seen and believed in

• Coaching through objections with empathy and strength

• Helping people move forward by asking what they really need

• The ripple effect of your words when led by the Spirit

If you’ve ever wondered how to sell in a way that feels aligned with your faith and your heart—this is it.

Encouragement is not soft. It’s strong. It’s strategic.

And it will change lives.

📩 Want to go deeper or ask a question? I’d love to hear from you.

Email me anytime at Justin@faith2influence.com