Warning, this episode is filled with Friendship, Founder Stories, and Functional Sips...

In this episode of Hashtag Managed, we're joined by the duo behind Becks Broth — two best friends turned business partners.

Beckie Prime is the founder of Beck's Broth, a gut-friendly line of bone-broth drinks like hot chocolate, coffee, and matcha. As a holistic nutritionist, she created the brand to blend wellness with flavor. Now a leader in the bone-broth movement, Beckie has grown the brand to 250+ nationwide, earning CHFA's "One to Watch" and OMAFRA's Excellence in Youth awards.

Domenique Mastronardi is the COO of Beck's Broth, where she fuses her engineering background with a passion for wellness. She specialized in building brands that balance growth with purpose, and is currently steering the company toward its next major product launch.

In this episode,

1. How they balance friendship and entrepreneurship without blurring lines

2. A peek behind the scenes at their product development process

3. How launching Becks Broth shaped their understanding of community — and why connection is central to their brand.

4. The most impactful customer story (you're going to want to break out the tissues before you listen).

5. And, what’s next for Becks Broth!

Whether you're a founder, foodie, or marketing expert, this one is filled with a lot of good stories from two BFFs in business. Stay tuned for this three-part series!

Connect with Beck's Broth

Follow Beck's Broth on Instagram: https://www.instagram.com/becksbroth/

Shop online at Beck's Broth's website, use code: TEAMHASHCODE20 for 20% off!https://shop.becksbroth.com/collections/new-shop-becks-broth

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Love listening? We would appreciate it if you would leave a rating and review to support the show!

Welcome to Managed Minutes — your quick-hit dose of strategy, mindset, and marketing tips. Whether you're between client calls or batching content, we promise to deliver at least one game-changer strategy in this special bonus episode series.

Tune in to this episode where Jessica answers: Should you turn off Instagram views? Instagram allows us to toggle this metric on or off, so what's the best practice as a social media manager and for our social media management clients?

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Collective Mentorship: https://www.hashtagmanaged.com/mentorship

Love listening? We would appreciate it if you would leave a rating and review to support the show!

In this episode, we’re diving into one of the biggest shifts in marketing today, AI! We’ve been having a lot of conversations about this lately, so we’re pulling together some of our favorite moments from recent guest episodes to give you a behind-the-scenes look at how social media managers and marketers are integrating AI into their day-to-day.

From which AI tools they are loving, to how they are using it for efficiency - we’re covering the good, the complicated, and the “we’re still figuring it out” moments too. Tune in!

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Collective Mentorship: https://www.hashtagmanaged.com/mentorship

Connect with our guests:

Emma: https://www.instagram.com/ninety.five.media/

Nathalia: https://www.instagram.com/nolimitsmarketingstrategies/

Vanessa: https://www.instagram.com/miterabranding/

Heather: https://www.instagram.com/wildmediaco/

Love listening? We would appreciate it if you would leave a rating and review to support the show!

We're back for part two with Katie Campbell! Katie helps female-owned brands grow on Instagram without losing their minds and wanting to burn everything to the ground in the process.

In part two, Katie shares:

1. The one mindset shift she wishes all clients would make when it comes to social media.

2. How she balances fun and effectiveness in social media strategy (and helps her clients do the same)

3. Plus, we flip the script and let our guest take the mic: What’s one question they’d love to ask us?

If you're a social media manager or marketer, this is a must-listen! Throw those AirPods in!

Connect with Katie:

Follow Katie on Instagram: https://www.instagram.com/katiecreativeco/

Visit Katie's Website: https://katiecreativecompany.com/

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Mentorship with coaching calls, templates, and more: https://www.hashtagmanaged.com/mentorship

Love listening? We would appreciate it if you would leave a rating and review to support the show!

Meet Katie Campbell! Katie helps female-owned brands grow on Instagram without losing their minds and wanting to burn everything to the ground in the process — aka she makes social media FUN for them, while still getting them results, because ✨both things can be true✨

We’re diving into her journey in the social media world — from how she got started to how she helps business owners rediscover the fun in showing up online.

In this episode, we cover:

Her story and how she found her way into social media

Rapid-fire ice breakers (dream Saturday, go-to drinks, influencer recs + more!)

The root of burnout and what to do about it

What sustainable social media actually looks like

Prioritizing connection and community over vanity metrics

Boundaries and systems to help creatives

Whether you’re a social media manager, a business owner, or just trying to navigate the online space with a little more intention, tune in to part one now!

Connect with Katie:

Follow Katie on Instagram: https://www.instagram.com/katiecreativeco/

Visit Katie's Website: https://katiecreativecompany.com/

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Mentorship with coaching calls, templates, and more: https://www.hashtagmanaged.com/mentorship

Welcome back to part two with Emma. Emma is the Founder and CEO of Ninety Five Media, a digital marketing agency dedicated to creating high-converting content for small businesses.

In this episode, Emma talks...

1. Quarterly client content days with all her social media management clients.

2. Proving your ROI as a social media manager: What metrics should you be looking at when determining if video content is converting into actual leads or sales?

3. Her start in the design world and how that experience shaped the way she approaches digital marketing today.

4. Working with interior design clients, and one piece of content she thinks every interior designer should be creating, but probably isn’t.

Tune in!

Connect with Emma and Ninety Five Media

https://www.instagram.com/ninety.five.media/

https://ninetyfivemedia.co/

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Mentorship for social media managers: https://www.hashtagmanaged.com/mentorship

Love listening? We would appreciate it if you would leave a rating and review to support the show!

This week, we are joined by Emma Tessler. Emma is the Founder and CEO of Ninety Five Media, a digital marketing agency dedicated to creating high-converting content for small businesses. With a decade of experience in the marketing world, Emma specializes in turning social media into a powerful tool for growth, helping brands connect with their ideal clients, build engaged communities, and seamlessly convert followers into loyal customers.

In part one, Emma discusses the key to video content, common mistakes brands make when they try to repurpose one video across all platforms, tapping into trends (and knowing when not to). Tune in now and join us back on Thursday for part two!

Connect with Emma and Ninety Five Media

https://www.instagram.com/ninety.five.media/

https://ninetyfivemedia.co/

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the Hashtag Managed Mentorship for social media managers: https://www.hashtagmanaged.com/mentorship

Love listening? We would appreciate it if you would leave a rating and review to support the show!

We are back with our Hashtag Managed intern, Maggie!

In part two, Maggie shares her advice for other college students (but trust us, we were taking notes and living by her answer as 30-year-olds, too), and then she asks Maddie + Jessica a few burning questions. Tune in!

Connect with the Hashtag Managed Community

Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club

Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/

Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollective

Join the mentorship for Social Media Managers!

https://www.hashtagmanaged.com/mentorship

Connect with Maggie on LinkedIn!

https://www.linkedin.com/in/maggie-malin-090591238/

Love listening? We would appreciate it if you would leave a rating and review to support the show!