Host Justin White sits down with:

• Betsy Tinervin, Founder – Realtor® Rise Academy


Winning More Agent Relationships Through Active Listening, Strategic Value and Long-Term Partnership

With more than 10 years of experience as a real estate agent, Betsy Tinervin has seen firsthand how mortgage loan originators try to earn real estate agent business. When she launched her own coaching business, Betsy focused on helping LOs understand what builds trust with real estate agents — and what causes them to tune out. In Episode #132 of Good. Better. Broker., host Justin White sits down with Betsy to discuss how loan officers can become strategic growth partners who help agents win more business.

Listeners will learn how to shift from pitching their services to advising real estate agents with practical insights, active listening and long-term value — creating stronger referral relationships and more consistent agent-driven business.


Key Takeaways for Mortgage Brokers

• How to use active listening to uncover what real estate agents need before making a pitch
• How to deliver value that helps agents grow their business and see you as a true partner
• Why becoming a strategic growth partner can lead to stronger Realtor® relationships and more purchase opportunities


In this episode about agent-LO relationships, we discuss ...

• 1:46 – how Betsy started coaching agents and loan originators
• 2:20 – why Betsy got into coaching
• 3:30 – how Betsy decided LOs would be her target audience
• 4:07 – the meaning of Attract, Impact, Elevate
• 5:24 – how Betsy advises LOs to attract real estate agents
• 6:14 – quality vs. quantity with real estate agents
• 7:07 – the right real estate agent to work with
• 8:58 – delivering value for agents
• 10:44 – where LOs go wrong on cold calls with agents
• 13:45 – how long it takes an LO to change an agent’s business
• 15:00 – what agents should look for in a lender partner
• 17:16 – bringing LOs and agents together


Show Contributor:

Betsy Tinervin
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View website: The Strategic LO
Contact by email: info@RealtorRiseAcademy.com
Contact by phone: 813-609-0229

About the Host:

Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

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Host Justin White sits down with:

• Norm Steeg – broker owner, SureFirst Lending


Mortgage Industry Veteran Opens Broker Shop With Focus on Purchase Leads

In his more than three decades in the mortgage industry, Norm Steeg has accomplished everything he set out to do. As he opens a new company in the wholesale channel, he’s now focused on cracking the code on purchase leads. In Episode #131 of Good. Better. Broker., host Justin White sits down with Norm to find out why becoming an independent mortgage broker gives him a platform to succeed and give back to the next generation of loan originators.

Listeners will learn why it’s better to focus on purchases vs. refinances, why there’s opportunity for lead generation in the purchase space and the potential to help young people pursue mortgages as a career path.


Key Takeaways for Mortgage Brokers

• Purchase business gives brokers a more sustainable path to growth than relying on refinances
• Lead generation in the purchase space requires creativity, consistency and a willingness to build systems that create long-term opportunity
• Being a broker gives experienced mortgage professionals a platform to serve clients, develop teams and mentor the next generation of loan originators


In this episode about purchase leads, we discuss ...

• 1:17 – how Norm feels about becoming a broker owner
• 2:31 – why Norm decided to open his own broker shop
• 3:40 – focusing on purchase business vs. refinances
• 4:43 – Norm’s expertise in lead generation
• 6:00 – the opportunity for lead generation in the purchase space
• 9:10 – how distance running helped Norm succeed in business
• 14:50 – why creativity helps in business
• 16:28 – giving back to the mortgage industry
• 19:32 – building a team of servant leaders


Show Contributor:

Norm Steeg
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About the Host:

Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram or Twitter


Connect with UWM on Social Media:

• Facebook
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• YouTube

Head to uwm.com to see the latest news and updates.

Host Justin White sits down with:

• Mark Hossler – CEO and Founder, Secure Choice Lending


AI for Mortgage Brokers: How to Save Time, Support Loan Officers and Build a More Efficient Business

AI for mortgage brokers is no longer a concept of the future — it’s already changing how broker shops operate, support loan officers and serve borrowers. In Episode #130 of Good. Better. Broker., Mark Hossler of Secure Choice Lending discusses how mortgage brokers can use technology, integrated systems and practical AI solutions to help reduce friction, streamline daily operations and create better experiences for loan officers, borrowers and real estate agents.

Listeners will learn how to use AI, workflow automation and loan origination technology to improve loan officer efficiency while focusing on mortgage expertise and production.


Key Takeaways for Mortgage Brokers

• AI can help mortgage brokers save time by streamlining repetitive tasks and improving internal workflows
• Integrated mortgage technology can give loan officers better support without pulling brokers away from their core business
• Broker shops that embrace AI and automation can create a more efficient loan process and a stronger experience for borrowers and referral partners


In this episode about AI, mortgage broker technology and loan officer efficiency, we discuss ...

• 1:37 – Secure Choice’s business model
• 2:56 – why Mark believes his company is the best place for an LO to work
• 4:39 – why loan officers rarely leave Secure Choice Lending
• 5:36 – being a leader and an originator
• 6:58 – selling against the flat fee model
• 9:13 – Secure Choice Lending’s assembly line loan process
• 10:21 – how AI helps streamline daily operations
• 11:51 – using AI to build better loan origination tools
• 14:30 – why integrated technology creates a better workflow
• 17:40 – how consolidating technology can reduce costs
• 19:35 – prioritizing mortgages over coding
• 20:55 – why brokers should start embracing AI now
• 22:11 – how LOs can find broker shops that embrace technology


Show Contributor:

Mark Hossler
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About the Host:

Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

Connect with Justin on LinkedIn, Instagram or Twitter


Connect with UWM on Social Media:

• Facebook
• LinkedIn
• Instagram
• Twitter
• YouTube

Head to uwm.com to see the latest news and updates.