What happens to your cash flow when the business depends on you... and suddenly you can't show up?

In this episode of Cash Flow Confessions, Stephanie talks with Dr. Angela Mulrooney, a former dentist turned serial entrepreneur and founder of Unleashing Influence, Inc. Angela built a thriving dental practice in Calgary that specialized in patients who were terrified of the dentist. Other dentists referred their most anxious patients to her. Then an injury ended her career overnight.

Her revenue went from fully booked to almost nothing. A team member told patients she'd be back in a month (she wouldn't be), so most of them waited. Angela kept her whole team on full time anyway. Within six months, the savings were gone and she was $150,000 in debt, just one week away from handing her keys to the bank.

The practice did recover. It got back to almost her pre-injury numbers. But Angela stayed in survival mode for two and a half more years, holding on because everyone around her told her to, while her gut was telling her it was time to get out.

This is an honest conversation about cash flow, fear, and what happens when you stop listening to yourself. Angela shares what she'd tell any business owner whose numbers are heading the wrong way: go back and look at what you were doing (and how you were thinking) when the business was working, and calm down enough to see the opportunity in front of you. If you've ever made financial decisions from a place of panic, this episode is for you.

Connect with Dr. Angela Mulrooney online:
- LinkedIn: https://www.linkedin.com/in/angelamulrooney/
- Website: https://www.unleashinginfluence.com/
- The Unleashing Influence System: https://app.unleashinginfluence.com/

We want to hear from you! Send us a message.

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My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

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Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs

Have you ever posted on LinkedIn, waited a few days, heard nothing back, and decided marketing just doesn't work for your business?

You're not the only one. In this episode of Getting to the Bottom Line, Stephanie sits down with Tashana Thompson of Beyond Business Solutions. Tashana has been in marketing for over 20 years and will hit 20 years in business for herself this January. She helps small businesses and nonprofits get clear on their message so the right people understand why they should work with them, buy from them, donate, or partner with them.

Tashana and Stephanie talk about marketing as one of the biggest drivers of revenue, profit, and cash flow, and how much of your revenue it makes sense to put toward it. Tashana shares her baseline number, when that number should go up, and why so many owners expect a return from marketing that no investment could realistically deliver.

They also get into the practical side of business growth. Why Tashana starts with the relationships you already have before chasing new leads. Why one LinkedIn post (or one channel of any kind) is never enough. What to look for when you hire a marketing partner so you don't get burned. And why you can't hand everything off and disappear once you do.

If you're a business owner who's ready to grow but has only relied on word of mouth so far, this conversation will help you think about marketing as a real investment in your business... and give you permission to start before everything is perfect.

Connect with Tashana:
• On LinkedIn: https://www.linkedin.com/in/tashanathomas/
• Beyond Business Solutions: https://beyondsolutions.biz/
• Conversations Beyond the Brand podcast: https://beyondsolutions.biz/podcast/

We want to hear from you! Send us a message.

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

---

Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs

What do you do when your revenue disappears for half the year?

In this episode of Cash Flow Confessions, Stephanie talks with Steve Barton, a coach, author, and creator of the Game of 10, about the 30 years he spent running his family's flower shop in Portland, Maine.

Steve was three days away from leaving for Europe to study floral design when his father had a stroke. At 22, he was suddenly running the business. And like a lot of seasonal businesses, the flower shop had a problem: the big holidays brought in the cash, but there was a long, quiet stretch between Mother's Day and Christmas.

So Steve asked a simple question. What do people buy flowers for during that gap? Weddings. He built relationships with the biggest wedding venues in Maine, earned their referrals, and grew wedding work to about 20% of the shop's revenue.

Steve also talks about holding his prices when customers pushed back, why he drove to Boston at 3 a.m. every Wednesday for the best flowers, and how the shop cut waste on a product that has a shelf life of days. He also shares the mindset that carries business owners through the first hard years, and why learning from a mistake beats beating yourself up over it.

If your business has slow seasons, uneven cash flow, or customers who question your pricing, this episode will give you a practical way to look at where the money is and how to go get it.

Connect with Steve online: stevebartoncoaching.com

We want to hear from you! Send us a message.

---

My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners walk the one clear path to generating more cash in their business. To learn more, visit us online at https://newlightfs.com/

Sign up for our newsletter for more great tips on how to keep the cash flowing in your business: https://newlightfs.com/newsletter/

Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/rightfit

---

Want to be a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow? Send Stephanie Smith a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/newlightfs

Looking to be on more podcasts this year? Check out PodMatch: https://www.joinpodmatch.com/newlightfs