Marc and Andy explore how technology and AI can enhance human connection, reshape work, and support more meaningful, human-centered digital experiences.

About the Episode:

Technology has never been more powerful — yet its impact on human experience remains deeply conflicted. In this episode, the conversation explores how digital tools, remote work, and AI can either enhance or erode human connection depending on how they are designed and deployed. Drawing from decades of experience across creative industries and technology, the discussion examines why progress often leads to more work instead of less, and how this paradox shapes modern organizations.

The episode dives into the post-COVID reality of remote work, highlighting how isolation, crowding, and reactive decision-making have influenced corporate digitization strategies. Rather than thoughtfully designing systems around people, many organizations default to technology-first solutions that miss deeper human needs such as purpose, balance, and belonging. The conversation challenges leaders to rethink productivity, questioning whether efficiency should mean longer hours or more meaningful outcomes.

The discussion concludes with a forward-looking look at AI’s role in storytelling, community insight, and human-centered business intelligence. By analyzing real stories rather than abstract metrics, AI can help organizations better understand culture, motivation, and trust. The episode ultimately argues for a future where societies are developed with technology — not managed by it — placing human experience back at the center of innovation.

About the Guest:

Andy is a technologist and entrepreneur with a background spanning music, hospitality, and emerging technologies. His career has focused on improving the intersection between human experience and digital systems, advocating for technology that enhances rather than replaces human connection. Andy is the founder of Share More Stories, a platform that uses AI to analyze community storytelling and uncover meaningful insights for organizations. His work blends qualitative and quantitative methods to help businesses better understand culture, purpose, and engagement. Through his work, Andy continues to push for a more humane, thoughtful future of technology.Linkedin: https://www.linkedin.com/in/andy-sitison/

Timestmps:

00:01:14 - Episode Commences
00:03:32 - Technology's Future: A Positive Path
00:05:49 - Remote Work Trends Post-COVID
00:10:01 - Human-Centered Tech Integration Vision
00:13:33 - AI-Driven Community Storytelling Journey
00:23:36 - AI for Human-Centric Business Insights
00:30:49 - Human Connection in Digital Marketing
00:43:02 - Episode Concludes

Additional Notes:

For more check out the website: https://futuretechandforesight.com/

Or connect with me on –

Twitter: https://twitter.com/FutureTech_Pod

Linkedin: https://www.linkedin.com/company/futuretechandforesight/

Marc and Anthony break down how organizations can adopt AI effectively, why AI augments rather than replaces jobs, and what professionals must do to stay competitive in an AI-first world.

About the Episode:

AI adoption is no longer a future consideration — it’s a present-day reality reshaping how organizations operate across industries. In this episode, the discussion explores how AI is being implemented in real business environments, from customer support and financial services to healthcare and education. The conversation challenges common misconceptions about AI-driven job loss, reframing AI as a productivity amplifier rather than a replacement for human work.

A key focus of the episode is why many organizations fail at AI implementation. Instead of fixing broken processes, companies often attempt to automate inefficiency, leading to disappointing results and internal resistance. The discussion highlights the importance of leadership, process redesign, and human oversight in ensuring AI systems are deployed safely, ethically, and commercially. The urgency of adoption is also examined, particularly as consumer expectations increasingly demand AI-powered experiences.

The episode concludes with a forward-looking look at the AI-first workplace, emphasizing the growing need for upskilling, strong communication skills, and the ability to translate ideas into execution. From AI’s role in education to emerging physical AI applications, the conversation underscores a clear message: those who learn to work with AI will gain a lasting competitive advantage, while those who resist risk being left behind.

About the Guest:

Anthony Franco is a serial entrepreneur who's founded seven companies and successfully exited six—including two acquisitions by publicly traded firms. After consulting for 40% of the Fortune 100 and watching countless AI projects fail spectacularly, he co-created AI First Principles and the WISER Method. These aren't theoretical frameworks. They're battle-tested approaches born from real-world experience: watching organizations automate broken processes, chase vanity metrics, and miss the fundamental truth that AI amplifies whatever you feed it. Anthony's work focuses on helping leaders think AI-first while automating last—ensuring they solve actual problems instead of creating faster chaos. He's the co-host of How to Founder podcast and holds over 25 patents in technology and consumer products. His approach is simple: question everything, simplify ruthlessly, then automate intelligently. Because the future doesn't belong to companies with the most sophisticated AI—it belongs to
those who know what problems are worth solving.

Linkedin: https://www.linkedin.com/in/anthonyfranco/

Timestamps:
00:01:16 - Episode Commences
00:03:38 - AI Entrepreneurship Through Serendipity
00:06:11 - AI's Role in Job Augmentation
00:10:17 - AI Implementation Challenges in Organizations
00:18:26 - AI Adoption: Opportunities and Challenges
00:22:34 - AI Adoption and Competitive Advantage
00:27:49 - AI Adoption and Human Oversight
00:34:23 - AI Adoption for Competitive Advantage
00:38:49 - AI Language Models: Strengths and Adoption
00:44:21 - AI Integration in Education Discussion
00:41:54 - Episode Concludes

Additional Notes:

For more check out the website: https://futuretechandforesight.com/

Or connect with me on –

Twitter: https://twitter.com/FutureTech_Pod

Linkedin: https://www.linkedin.com/company/futuretechandforesight/

Marc and Tim Bradley explore how video marketing, AI tools, and emerging production technologies are transforming storytelling, B2B engagement, and content creation strategies.

About the Episode:

This episode delves into the evolution of video marketing, tracing its growth from early digital platforms to today’s AI-enhanced production workflows. Listeners will gain insight into how organizations balance creativity and technology, integrating tools like ChatGPT to streamline editing, story generation, and content delivery across platforms. The conversation highlights how immersive production tools, XR stages, and automation are transforming both efficiency and quality while maintaining authentic storytelling.

The discussion also examines the nuances of B2B versus consumer marketing cycles, showing how trust, ROI demonstration, and multi-stakeholder engagement shape strategy. Tim and Marc explore the parallels between digital transformation and AI adoption, emphasizing the importance of understanding technology’s role without compromising creativity or audience trust. Listeners will hear practical advice on leveraging AI responsibly, fostering internal creative cultures, and navigating ethical considerations in content generation.

About the Guest:

Tim Bradley is the Co-Founder of Pennant Video, a B2B-focused agency that has pioneered the Video Marketing TrifectaTM to power mid-funnel marketing strategies. With nearly two decades of experience in video marketing, Tim has partnered with leading B2B tech brands like Cisco, Hitachi, Philips and countless startups, bringing their stories to life with compelling video campaigns.

Tim has built an engaged following on LinkedIn by being relatable, authentic and authoritative, with equal parts actionable insights and compelling storytelling. (And the occasional dad joke.) He believes strongly in the power of community and mentoring, that connections mean more than just a numbers game, and that young creatives deserve the wisdom he’s gained over a long and ongoing creative career. His philosophy is simple: create meaningful connections through impactful stories that resonate and endure. Outside the office, Tim draws inspiration from his love of snowboarding, family, and the outdoors, channeling the focus, adaptability, and persistence honed on the slopes into navigating today’s competitive marketing landscape.

Website: https://www.pennant.video/

Linkedin: https://www.linkedin.com/in/tim-bradley-pennant/

Timestamps:

00:01:07 - Episode Commences
00:03:10 - Digital Video Marketing Evolution
00:10:11 - B2B vs Consumer Buying Cycles
00:12:57 - AI and Digital Transformation Parallels
00:16:50 - AI Tools Transform Creative Workflow
00:23:15 - Building Trust with AI Content
00:30:49 - AI and XR in Video Production
00:41:54 - Episode Concludes

Additional Notes:

For more check out the website: https://futuretechandforesight.com/

Or connect with me on –

Twitter: https://twitter.com/FutureTech_Pod

Linkedin: https://www.linkedin.com/company/futuretechandforesight/