• Scott Lindberg (creator of HODL Up): https://www.hodlupgame.com
• HODL Up board game: https://www.hodlupgame.com/hodl-up
• Channel Up (Lightning-themed game) by Scott Lindberg: https://www.hodlupgame.com/channel-up
• Fed Up (fiat-themed game) by Scott Lindberg: https://www.hodlupgame.com/fed-up
• SHAmory (Bitcoin kids’ game) by Scott & Mallory Sibley: https://www.shamory.com
• Anomia card game: https://www.anomiapress.com
• Cashflow board games (Robert Kiyosaki): https://www.richdad.com/products/cashflow-board-game
• Tuttle Twins: https://www.tuttletwins.com
• Gen Con (Indianapolis): https://www.gencon.com
• Bitcoin Park (Grassroots Meetup host): https://www.bitcoinpark.co
• Rock Paper Bitcoin (podcast referenced): https://rockpaperbitcoin.com
• Mission Bitcoin (podcast/community referenced): https://missionbitcoin.org

First-ever guest episode! I’m joined by novelist and Bitcoiner Avi Burra for a soul-to-soul conversation about art, risk, and what Bitcoin does to our lives and relationships. We unpack his fiction 24 and the sequel July 18 without spoilers—touching on grief, double lives, treasure hunts, OP_RETURN breadcrumbs, and a dash of magic realism inspired by hypnotherapy and Rudolf Steiner. Avi shares how leaving a Web3 job, grappling with the blocksize-era culture wars, and rediscovering craft led him from quant/engineer to writer and filmmaker. We talk frankly about “Bitcoin wrecks relationships,” the strain of mission-driven work on marriage, and how meaning, faith, and responsibility keep us moving forward. We also dig into building for builders vs. consumers, why I’m launching Magic Internet Math to raise pleb signal against quantum FUD and other hype, and why Avi is aiming his next book beyond the Bitcoin-maxi echo chamber. Along the way: mentors, product–market fit for culture, generational roles, compassion vs. performance, the power of story (Finding Forrester, Fripp/King Crimson, Phish), and Avi’s Bourdain-esque travel/food series Finding Home. It’s an honest, hopeful, first-principles chat about telling the truth, chiseling away illusion, and trusting the leap when the net isn’t yet visible.

• '24 — Avi Burra': https://www.casanostra.ink/book
• 'July 18 — Avi Burra': https://www.ryefieldbooks.com/books/july-18/9798989580521
• 'Finding Home — Episode (IndeeHub)': https://indeehub.studio/film/finding-home/season/1/episode/3
• 'Rock Paper Bitcoin — Podcast': https://rockpaperbitcoin.fm/
• 'Magic Internet Math — Project': https://magicinternetmath.com/
• 'Rudolf Steiner Archive': https://rsarchive.org/
• 'Robert Fripp — Biography': https://en.wikipedia.org/wiki/Robert_Fripp
• 'King Crimson — Band': https://en.wikipedia.org/wiki/King_Crimson
• 'Phish — Band': https://en.wikipedia.org/wiki/Phish
• 'Finding Forrester — Film': https://en.wikipedia.org/wiki/Finding_Forrester
• 'Bell Labs': https://en.wikipedia.org/wiki/Bell_Labs
• 'OP_RETURN — Bitcoin Wiki': https://en.bitcoin.it/wiki/OP_RETURN
• 'Atlas Shrugged — Penguin': https://www.penguin.co.uk/books/82962/atlas-shrugged/9780451191144
• 'Dynamic Hedging — Open Library': https://openlibrary.org/books/OL3295027W
• 'Ungovernable Misfits — Podcasts & Articles': https://www.ungovernablemisfits.com/
• 'Avi Burra — Nostr Profile': https://nostr.com/npub1hqaz3dlyuhfqhktqchawke39l92jj9nt30dsgh2zvd9z7dv3j3gqpkt56s

In this episode, I sit down with Seth, the builder behind Zap Cooking, to unpack how a simple idea—sharing recipes on Nostr—grew into a full-stack, food-first social experience with zaps, a built-in self-custody wallet, social feeds, AI cooking tools, and a peer‑to‑peer marketplace. We trace the project’s roots from early “Nostr Cooking” experiments to today’s Zap Cooking at zap.cooking, talk through why value-for-value matters, and how Bitcoin-native payments are changing what it means to “like” something online. We also explore onboarding and UX lessons from the wider Nostr ecosystem, wallet and zap UX (NIP‑57), and the realities of funding community projects without getting captured by ads or platforms. Along the way we touch on Primal, Damus, Alby, Breez SDK, and more; the role of meetups like Bitcoin Park; and why building sustainable businesses—memberships, marketplaces, and real products—matters if we want this new internet to last.

• 'Zap Cooking': https://zap.cooking
• 'NIP-57 (Zaps)': https://github.com/nostr-protocol/nips/blob/master/57.md
• 'Damus (Nostr iOS client)': https://damus.io
• 'Primal (Nostr client)': https://primal.net
• 'Alby (Lightning wallet/extension)': https://getalby.com
• 'Breez SDK': https://breez.technology/sdk/
• 'GratefulDay (gratitude app by Seth)': https://gratefulday.space
• 'SoberKey': https://soberkey.org
• 'Magic Internet Math (host’s project)': https://magicinternetmath.com
• 'Edward Bernays (background reading)': https://en.wikipedia.org/wiki/Edward_Bernays