In the latest episode of Fruitnet's conversation series Fruitbox, Wyard Stomp, managing director of Driscoll's EMEA, discusses growth and opportunities in the berry category, and emphasises the importance of focusing on consumer experience rather than simply supply chain practicalities.

Listen in for expert insight into the this market leader's berry value chains, its strategy around premium varieties, and its efforts to expand consumption in new and emerging markets.

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Two years on from the launch of Aldi South Group’s responsible sourcing strategy, Franka Rodriguez, director of global sourcing, talks to Chris White about the extension of their ethical sourcing model into avocados. And she reveals that more categories such as mangoes, citrus, melons, and grapes are next in line for the food retailer.

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Daniel Sauvaitre, president of France's main fresh produce trade association Interfel, talks to Chris White about the looming prospect of disruption to international trade in the New Year. President Trump is about to take office in the USA and promises to use tariffs as the blunt instrument of future policy negotiation. What is the likely impact on our sector? And what of the political impasse in France? What effect will it have on the European Union?

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Duncan Jones of Sinclair talks to Chris White about how the development of a new compostable label opens up new opportunities for more effective marketing of fresh fruits and vegetables.

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Gary Marshall of New Covent Garden Market talks to Chris White about the London wholesale market's 350 year history - in 2024 it is celebrating 50 years at its current site next to the River Thames - and an upsurge in business as the market shifts its focus to higher quality and better service to a new, more demanding series of customers.

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Stephan Weist of Rewe Group Buying GmbH talks to Chris White about how Germany's leading supermarket chain has made a very big move into regional and local sourcing over recent years. Is it a model for other parts of Europe too?

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

Carlo Magni and Louise Beard of Forward Insight talk to Chris White about how best to match future consumer preferences with fresh fruits and vegetables they want to eat. It's already working in kiwifruit, apples, and much more. Does this marriage of market knowledge and consumer insight with long-term strategic planning and investment into new branded products offer a new way forward for our sector?

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.

David Kat of Neolithics talks to Chris White about how post-harvest technology is being transformed by AI and other new technologies and why they're likely to have a big impact on the way in which we market fresh fruits and vegetables in future.

FRUITBOX is essential listening for everyone in the fresh produce business. Every episode attracts a large global audience. FRUITBOX is presented by Fruitnet's Chris White. He has been reporting on the global fresh produce business for more than 35 years.

Tune in to FRUITBOX for exclusive interviews and analysis about fresh fruits and vegetables. FRUITBOX is produced by Fruitnet Media International.

To tell your story on FRUITBOX, email chris@fruitnet.com

To sponsor FRUITBOX, contact advertising@fruitnet.com

Hosted on Acast. See acast.com/privacy for more information.