From Farm Boy to Footwear: The Rise of Marquis Converse
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From Farm Boy to Footwear: The Rise of Marquis Converse
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In this episode of Who the Hell is Chuck Taylor?, host Corey Cambridge dives into the untold story of Marquis Mills Converse, the man who founded the Converse Rubber Shoe Company in 1908. We’ll explore Marquis’ humble beginnings in small-town New Hampshire, where his early ambition set him on a path to revolutionize the footwear industry. Learn how Marquis built his company from the ground up, initially crafting rugged work shoes, before making a bold pivot into the world of basketball—a move that would forever change the course of his business.
Discover how Converse took a risk by designing the first-ever basketball shoe—the iconic Converse All-Star—and why the company struggled to find its place in the competitive market.
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