From Data to Dialogue with Briana Clark - OTR Masterclass
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From Data to Dialogue with Briana Clark - OTR Masterclass
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In this episode of our On the Rocks Masterclass series, host Emily King sits down with strategic communications expert Briana Clark to explore how effective communication can be a crucial tool for risk management in the mining industry. From early-stage exploration to community engagement, learn why communication isn't just about marketing – it's about creating sustainable relationships and managing long-term project risk.
Briana, founder of Holbrook & Associates, breaks down the key differences between marketing and risk management communication, shares real-world examples of successful community engagement, and provides actionable strategies for translating complex technical information into compelling stories that resonate with diverse audiences. Whether you're a mining company looking to improve stakeholder relationships or a technical expert wanting to better communicate your findings, this episode offers valuable insights for navigating the unique communication challenges in the mining industry.