『From Click to Client / Attract Dream Clients with a Simple StoryBrand Website + Marketing Strategy.』のカバーアート

From Click to Client / Attract Dream Clients with a Simple StoryBrand Website + Marketing Strategy.

From Click to Client / Attract Dream Clients with a Simple StoryBrand Website + Marketing Strategy.

著者: Kris Jones
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Here's a hard truth most service providers face: Your dream clients are visiting your website and quietly clicking away to competitors. You might not even know it's happening. After 23 years crafting stories for big brands like Nike, I discovered something game-changing: a website that brings you clients isn't about beautiful design—it's about telling the right story. Join me as I share the system that's helped hundreds turn their website into a 24/7 client-attracting machine. New episodes every Tues. w/Kris Jones, StoryBrand Marketer The right story is the simplest path to profit.Kris Jones マーケティング マーケティング・セールス 経済学
エピソード
  • Ep. 34 | What Makes a High-Converting Website? 5 Costly Mistakes Driving Clients Away
    2025/07/15
    👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat: https://www.reddoordesigns.com/free-resourcesPretty websites don’t pay the bills. Clear websites do. Let me show the difference.I see this heartbreaking pattern all the time: brilliant coaches and consultants who cringe when they send prospects to their websites. These are amazing professionals getting incredible results for their clients, but their website makes them look like they just started yesterday. Meanwhile, others with the same skills are booking calls left and right.The difference isn't fancy design or expensive photo shoots. It's whether your website makes it crystal clear why someone should pick you over the 50 other coaches they just looked at. If it doesn't, you're literally sending people away to find someone who can explain their value better.I recently worked with a brilliant executive coach who had 15 years of corporate experience and an MBA from Wharton. She was getting amazing results but only one inquiry per month because her website was completely generic. After spending just two hours rewriting her homepage to make it clear exactly who she helps and how she's different, she was fully booked with a waiting list within six weeks.What You'll Learn:✅ The 5 website mistakes that make you look like every other coach (and how to fix them)✅ Why "helping leaders reach their potential" is sabotaging your success✅ The simple headline test that reveals if your website is working against youYour website's job isn't to impress people with how smart you are—it's to make it completely obvious that you're the right person to solve their problem. When someone lands on your site, they should immediately think, "This person gets me." Ready to transform your website from a source of embarrassment into your most powerful sales tool? Listen now and discover how small changes can create massive results.HOW I CAN SUPPORT YOU🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy🥰 Connect on Instagram: https://instagram.com/reddoordesign LISTEN & SUBSCRIBE TO PODCAST:🧡 YouTube: https://bit.ly/clickpodcastyoutube💚 Apple: https://bit.ly/clickpodcastapple💜Spotify: https://bit.ly/clickpodcastspotify#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #WebsiteConversion #CoachingBusiness #ClientAttraction #MessageClarity #OnlineMarketing
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    13 分
  • Ep. 33 | How Coaches Can Thrive in Tough Times With Donald Miller
    2025/07/08
    👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat: https://www.reddoordesigns.com/free-resourcesWhat do you do when clients stop saying yes?Donald Miller was staring down an 85% loss in revenue when COVID hit.Instead of panicking, he repositioned his business.He grew by 30%.In this episode of From Click to Client, Donald and I unpack the exact strategy he used (and still uses) to grow during uncertain times. And the heart of it?Position yourself as the life raft, not a luxuryWe also explore one of the most powerful positioning tools I’ve ever heard Donald teach:Give a unique name to the problem you solve to eliminate all competition.It’s how Dr. Becky built her coaching empire by focusing on “DFK” (Deeply Feeling Kids). And it’s a strategy any coach can apply to attract more clients and charge premium rates, no matter what the economy is doing.What you’ll learn: ✅ The life raft message that gets clients to say yes, even in uncertain times ✅ Why positioning yourself as the hero can drive clients away ✅ How your personal backstory (even the boring parts) can attract high-value clients ✅ The psychology of naming the problem and creating instant trustIf your business feels quiet or if you're tired of blending in with every other coach online, this episode will shift how you talk about what you do.It's time to own a problem so clearly that when someone feels that pain,you're the only one they think to call.More About DonaldDonald Miller is the CEO of StoryBrand. He is the author of Building a StoryBrand 2.0, Marketing Made Simple, Coach Builder, and How to Grow Your Small Business. Donald lives in Nashville, Tennessee with his wife, Elizabeth and their daughter, Emmeline.Buy Donald’s Book, Building a StoryBrand 2.0https://a.co/d/0xF7kUYConnect with Donald:Websites: https://donaldmiller.com and https://coachbuilder.comInstagram: https://instagram.com/donaldmillerFacebook: https://facebook.com/donaldmillerwordsYouTube: https://youtube.com/@coachbuilderHOW I CAN SUPPORT YOU🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy🥰 Connect on Instagram: https://instagram.com/reddoordesign LISTEN & SUBSCRIBE TO PODCAST:🧡 YouTube: https://bit.ly/clickpodcastyoutube💚 Apple: https://bit.ly/clickpodcastapple💜Spotify: https://bit.ly/clickpodcastspotify#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #DonaldMiller #PortlandOR #Portland #CoachingBusiness #ClientAttraction #PremiumClients #BusinessGrowth
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    42 分
  • Ep. 32 | Turn Your Website Into a Sales Machine with Rich Brooks
    2025/07/01
    👉 Grab my Free Guide: How to Write Compelling StoryBrand Copy in 5 Minutes Flat: https://www.reddoordesigns.com/free-resourcesIs your website just a pretty digital business card that's not bringing in clients? After 23 years in marketing, I've discovered that the most successful entrepreneurs don't just have beautiful websites - they have websites that tell compelling stories where their clients are the hero.In this episode, I'm sharing my conversation with Rich Brooks on the Agents of Change podcast, where we break down the exact framework I use to help my clients transform their websites into 24/7 sales machines. Your signature story isn't about you - it's about making your potential clients feel understood, valued, and confident that you're the guide who can solve their problem.The truth is, most business owners struggle with their messaging because they're making themselves the hero of their own story. But when you shift into the guide role and follow the proven story structure that every movie and book uses, everything changes. One of my clients went from closing 20% of her sales calls to 95% simply by getting clear on her signature story and her role as the guide.WHAT YOU’LL LEARN✅ Why being the hero of your own story actually kicks potential clients out of your narrative (and how to become the strongest character instead)✅ The "accordion method" for stretching and shrinking your signature story to work across every marketing channel without feeling redundant✅ The exact six story components that transform confused website visitors into eager clients who can't wait to work with youReady to stop living and dying by referrals? Your signature story is the key to making your website work harder than any sales team. Subscribe for more proven strategies that help service-based entrepreneurs attract dream clients with the power of story.HOW I CAN SUPPORT YOU🤑Book Your Money-Making Messaging Call: https://www.reddoordesigns.com/🥳Free Guide: Learn to Write Compelling #Storybrand Copy in 5 Minutes: https://krisjones.co/copy🥰 Connect on Instagram: https://instagram.com/reddoordesign LISTEN & SUBSCRIBE TO PODCAST:🧡 YouTube: https://bit.ly/clickpodcastyoutube💚 Apple: https://bit.ly/clickpodcastapple💜Spotify: https://bit.ly/clickpodcastspotifyConnect with Rich on Instagram: https://instagram.com/therichbrooksRich’s Website: https://www.theagentsofchange.com/Rich’s Podcast, The Agents of Change: https://www.theagentsofchange.com/podcasts#StoryBrand #FromClicktoClient #SignatureStory #RedDoorDesigns #KrisJones #PortlandOR #Portland #StoryBrandMarketing #WebsiteConversion #BusinessStorytelling #MarketingStrategy
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    25 分

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