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Ever wonder if a product label is actually compliant, or are you just hoping it is? Stephanie's guest in this episode is Lauren Rockteacher, a food scientist and the founder of Proof & Panel, a label compliance agency helping food, beverage, and supplement brands navigate the regulatory maze of FDA, USDA and FTC with over 17 years in the industry.

They dig into why brands should never send labels to print before a compliance review, the real differences between FDA and USDA requirements, and a protein-claim mistake that could get a product pulled off shelves. Lauren also breaks down what belongs on a PDP (they explain what a PDP is) and why a graphic designer isn't a brand's compliance expert.

Their philosophy: facts combat fear. The more founders understand the actual requirements, the less overwhelming compliance feels, and the fewer costly surprises down the road.

Download Lauren's label compliance checklist

Learn more about Lauren and the services she provides at ProofAndPanel.com

Launch & Grow is hot out of the oven with a full update for 2026 and it's the only way you can join us inside the Fuel membership. Click here to join us today!

If you are thinking about starting a food biz or want to grow into a new channel - Get the FREE three-part video series: 3 Ways to Sell → click here ←

Is 1:1 Business Coaching calling your name to scale your existing business and stop working so dang hard? Explore coaching with Sari here

Pick up your copy of the Amazon best selling book 📖 "Key Ingredients" on Amazon here.

Check out Sari's YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.

When you are ready to make the leap, get the support and accountability you need to create a beautiful business!

• Get Food Business Success to launch and scale your business guaranteed
• Scale your existing business to $300K in 2026 with the financial and operational foundations and become the CEO of your biz with the Launch & Grow program tailored to your need...

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Stephanie sits down with Sari for a conversation about how CPG founders should decide when, and whether, to move into a new sales channel, emphasizing self-awareness, true costs, margin analysis, and strategic patience over comparison and FOMO-driven impatience. They close with a shared reminder that discipline, facts, and knowing your "why" beat chasing every opportunity, and tease a future episode on fear and false urgency.

And, grab the roadmap and Sales Channel quick training with Sari https://www.foodbizsuccess.com/roadmap

Launch & Grow is hot out of the oven with a full update for 2026 and it's the only way you can join us inside the Fuel membership. Click here to join us today!

If you are thinking about starting a food biz or want to grow into a new channel - Get the FREE three-part video series: 3 Ways to Sell → click here ←

Is 1:1 Business Coaching calling your name to scale your existing business and stop working so dang hard? Explore coaching with Sari here

Pick up your copy of the Amazon best selling book 📖 "Key Ingredients" on Amazon here.

Check out Sari's YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.

When you are ready to make the leap, get the support and accountability you need to create a beautiful business!

• Get Food Business Success to launch and scale your business guaranteed
• Scale your existing business to $300K in 2026 with the financial and operational foundations and become the CEO of your biz with the Launch & Grow program tailored to your need...

Send us Fan Mail

We're back! After a six-month hiatus, the Food Business Success podcast is returning with an exciting announcement: Stephanie Robbins is stepping in as the new podcast host, along with being the new president, chief go-to-market officer, and business partner with Sari. In this episode, Sari and Stephanie sit down to discuss navigating entrepreneurial burnout, the power of realigning your vision, and what to expect from the newly relaunched Launch & Grow program, now updated for 2026!

Launch & Grow is hot out of the oven with a full update for 2026 and it's the only way you can join us inside the Fuel membership. Click here to join us today!

If you are thinking about starting a food biz or want to grow into a new channel - Get the FREE three-part video series: 3 Ways to Sell → click here ←

Is 1:1 Business Coaching calling your name to scale your existing business and stop working so dang hard? Explore coaching with Sari here

Pick up your copy of the Amazon best selling book 📖 "Key Ingredients" on Amazon here.

Check out Sari's YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.

When you are ready to make the leap, get the support and accountability you need to create a beautiful business!

• Get Food Business Success to launch and scale your business guaranteed
• Scale your existing business to $300K in 2026 with the financial and operational foundations and become the CEO of your biz with the Launch & Grow program tailored to your need...