Episode Overview: In todays episode we talk about how wedding business owners hold themselves back with perfectionism and safe action steps rather than following their gut and taking messy action. Nicole shares her experience with messy action and how it led her to her dream business and gives you insight on how you can do the same.

Notable Quotes:

"You’re a perfectionist. Most of us in the wedding industry are. So, you do things like wait for everything to be perfect before you launch a new package, idea or offer. This is slowing you down, not getting you real experience and results, and keeping you from trying new things.

You are taking too many safe actions, not enough messy action. Backend work like working on your website but not making it live, getting the photo shoot done (safe action) but not talking about that new idea, offer or package because it’s not “ready enough” yet.

The underlying belief holding you back is that - everything needs to be perfect before I can show it. The truth however is that you’ve got an idea that feels like a good one, it's very likely your intuition trying to guide you and the only way you’ll know if it works is if you put it out there. There is no point in making it perfect when you aren’t even sure people want it. Put it out there messy and get a feel for what people think of it, you can always clean things up and make it better later. "

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The Wedding Pro Academy

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