First contact
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First contact
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Reaching out to prospective Bookster clients
In this episode of the Bookster podcast, Simon hosts CEO and co-founder Robin Morris along with account manager Johnny Brannan.
Key takeaways
They delve into the company's journey, operations, and client interactions.
Johnny discusses his role as the first point of contact for prospective clients, emphasizing Bookster's shift from cold calling to handling primarily inbound leads.
He contrasts his previous experience at a caravan listing directory with Bookster's focus on inbound business-to-business clients seeking comprehensive property management solutions.
The conversation touches on client suitability assessments, challenges with mistaken inquiries (like from yoga studios or book libraries), and adaptations during COVID-19, such as providing accommodation for key workers.
Robin highlights the company's resilience post-pandemic, reflecting on initial struggles and subsequent recovery phases.
Overall, the episode underscores Bookster's evolution, client-centered approach, and adaptability in the holiday rental software market.
Stay tuned for more episodes as we continue to explore how Bookster works and the challenges it faces.
Join us next time for discussion on bad people on the internet, and how SaaS companies can manage attacks on their business.
- www.booksterhq.com/smashing-your-holiday-rental-goals