🎙️ New President? Here’s How to Win Over the Sales Team You Just Inherited | Sales Leadership with Jeremy DeMerchant
Stepping into a leadership role at a new company? Your biggest early win might not be strategy—it’s earning the trust of the sales team you didn’t hire.
In this episode of First Year Presidents, sales leadership expert Jeremy DeMerchant breaks down what new company presidents must understand if they want their inherited sales teams to perform at a high level.
🔥 Jeremy shares key insights on:
✅ Why your first conversations with sales reps set the tone for everything
✅ The mistake most new execs make—and how it kills morale fast
✅ How to diagnose whether your sales team has a tactic problem or a trust problem
✅ The signals that tell reps whether they’re being led or evaluated
✅ What top-performing leaders do in their first 90 days to build real alignment.
Whether you're a founder-turned-president, or stepping in as a new exec, this episode gives you the playbook for connecting with your sales team—and avoiding the silent resistance that kills momentum.
👔 Jeremy DeMerchant, founder of Permission to Sell, brings decades of real-world experience helping leaders and teams close the gap between potential and performance.
🔔 Subscribe for more practical leadership strategies and expert interviews.
📌 Brought to you by Cold Star Technologies' Internal Business Intelligence (IBI) – your competitive edge when taking over a company. More at: https://www.coldstartech.com/ibi
Jeremy's Links:
https://permissiontosell.com/
https://salesedge.io/
About First Year Presidents:
https://firstyearpresidents.com/
Music:
Golden Era by OctoSound, owned by HAAWK for a 3rd party. Used through CapCut professional account, where it is called 90s Boom Bap Hip Hop by RockEagle, which should be royalty free.
Disclaimer:These discussions are for entertainment only, and are not "professional advice".
© Cold Star Technologies LLC
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