『Feed Your Brand』のカバーアート

Feed Your Brand

Feed Your Brand

著者： Tracy Hazzard & Tom Hazzard
無料で聴く

【Amazonプライム会員限定】今ならプレミアムプランが4か月 月額99円。

10月19日まで。※適用条件あり

Ambitious podcast pros (and aspiring pros!), this is your weekly deep dive and direct line to podcast mastery and what truly moves the needle to show success. Forget the fluff and the generic advice—Feed Your Brand delivers the actionable strategies and real-world insights you need to dominate your niche. This isn't just a podcast; it's your live mentorship and coaching, designed to fuel your thriving brand, attract your ideal audience, and generate consistent revenue. As proud supporters of PodcastersUnited.org, a non-profit movement created by podcasters, for podcasters, about podcasters, we provide all this—the podcast, mentorship, and coaching—FREE to Podcasters!


This year, in our live sessions, we've tackled every critical facet of the content creation ecosystem, starting with the absolute bedrock: Mindset and Foundation. Your hosts and mentors, Tracy Hazzard and Tom Hazzard; founders of the top independent podcast hosting and podcast AI production platform; have each recorded over 1500 podcast episodes, launched over 1200 shows guiding pros like you (and helped new creators avoid common pitfalls) through establishing a robust monetization strategy, building a scalable business model, and laser-focusing your unique brand story. We hammer home the non-negotiable importance of a clear mission, vision, and values to ensure your content generates authentic revenue.


To keep your show growing, we cut through the noise with Content Strategy and Planning. No more haphazard ideas—we equip you with a systematic approach. Our coaching covers everything from pinpointing your target audience and dissecting their pain points to building a robust content calendar that actually works. We break down how to ideate compelling topics, structure engaging episodes that hook listeners, and craft captivating show notes that drive real engagement. Plus, we introduce frameworks for evergreen content, ensuring your efforts keep paying dividends long after initial publication.


Production and Promotion are central themes because, let's be real, you need to sound and be seen like a pro. We demystify the technical aspects, exploring essential equipment, advanced recording techniques, and editing best practices for professional-grade audio. Beyond the mic, we dive deep into the art of promotion: effective launch strategies, leveraging social media like a boss, cross-promotion tactics, and SEO optimization for maximum discoverability. We show you how to repurpose content across platforms, extending your reach and impact without reinventing the wheel.


Understanding your audience's journey is paramount, leading us to Audience Engagement and Community Building. We equip you with strategies to cultivate a loyal listenership, drive those crucial reviews, and build a vibrant community around your brand. We unlock the power of interactive content, Q&A sessions, and leveraging listener feedback to refine your offerings and forge stronger connections.


Finally, we bring it all together with Monetization and Business Growth. We unveil diverse revenue streams beyond traditional sponsorships, including leveraging your podcast to sell products, services, and courses. We explore affiliate marketing, membership models, and the undeniable power of lead generation through your content. We provide the insights you need to scale your business, build a high-performing team, and optimize your processes for sustainable, explosive growth.


Our style? Energetic, direct, and relentlessly practical. We bring you real-world examples, personal anecdotes, and step-by-step guidance—all designed to ignite your action and deliver tangible results. Feed Your Brand isn't just about launching a podcast; it's about building a powerful media asset that fuels your business, amplifies your message, and solidifies your position as an authority in your field. Join us and unlock the immense potential of strategic content

Copyright 2018-2026 Podcasters United | Tracy Hazzard| All Rights Reserved マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス 出世 就職活動 経済学
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  • Advanced Techniques For Increasing Client Referrals: A Masterclass

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    Client referrals are the lifeblood of most businesses and brands. If you play your cards right, up to 89% of your new customers could come from referrals. This is why you need to invest in providing the most value possible to the clients you already have on hand because this value is what will compel them to spread the word about your business for you. The first in a series of masterclasses, Tom Hazzard and Tracy Hazzard share advanced techniques and tactics for increasing client referrals. The advice they share here is quite valuable, so make sure that you don’t miss out!

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    • Feed Your Brand Youtube
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  • Dominate Podcast Discovery With Unconventional Long-Tail FKW Topic Research

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    Want your podcast to get found and grow? It all starts with focus keywords! In this episode of Feed Your Brand, hosts Tom Hazzard and Tracy Hazzard reveal unconventional keyword research strategies that go beyond basic SEO. They show you how to leverage longtail keywords, optimize your titles, and craft content that attracts the right audience—without sounding robotic or stuffing in keywords. Whether you're just starting out or looking to scale, these insider tips will help you rise above the noise. Forget outdated tactics—this is about making your content work smarter, not harder. Ready to supercharge your visibility and make your podcast impossible to ignore? Let’s dive in!


    Don’t miss any tips or tools! Join the experts at Podcasters United LIVE every Wednesday at Noon PST.


    PODCASTERS UNITED MISSION - Uniting independent podcasters in order to create more power amplification! By uniting, we make sure every voice is heard, even without big network marketing dollars. Podcasters United empowers podcast hosts to grow by providing the necessary tools, tips, tactics, and resources to promote, amplify, and collective bargain for publicity and monetization opportunities. Through unification, we leverage our collective force to level the playing field with networks that can outspend any individual independent podcaster. And, thanks to our generous sponsors, we provide it without any union dues! Join the movement created by podcasters, for podcasters, about podcasters — FREE to Podcasters! Join us at https://podcastersunited.org/


    __________________

    Wish you could get expert podcast tips like this every week for FREE? You can!


    But let's be real, if you're serious about podcasting, you NEED to actually show up at our next LIVE expert session where we drop knowledge bombs about what you won't hear anywhere else. The truth about what it takes to produce, market and monetize your podcast


    WHEN: every Wednesday at Noon PT | 1pm MT | 2pm CT | 3pm ET


    This isn't some fluffy, surface-level chat meant to sell you something. We're diving deep into the tips, tools and tactics to help you play as a free agent in the big league of podcasting with the big kids.


    Skip this live stream and you'll be missing out on crucial insights that could make or break your podcasting journey.


    Set a reminder NOW: https://podcastersunited.org/events


    While you are at it, subscribe to our FREE weekly newsletter to get alerted to the weekly LIVE topic and get proven and useful podcasting tips, news and resources, customized just for you. https://podcastersunited.org/join-us/


    You get a newsletter! You get a different newsletter! And you get your own newsletter too!
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    Optimizing your podcast intro requires moving beyond lengthy promotional scripts and creating a short, high-impact audio bumper designed for binge-listener retention. While many creators burden the first minute of their episodes with heavy sales pitches or outdated royalty-free music, effective introductions focus on establishing immediate authority and confirming that the listener is in the right place. Strategic podcasters must balance exact messaging—such as pronouncing host names clearly, stating the show title, and maintaining crisp audio levels—with an efficient, 15-to-30-second duration. Refreshing your opening bumper regularly keeps your content aligned with current business goals and creates a professional baseline across your entire episode catalog.


    Executing a high-converting podcast makeover relies on separating pre-recorded intro scripting from dynamic episode announcements, leveraging third-party voiceover authority, and managing technical feeds effectively. Instead of forcing listeners through static, unskippable intros on every historical recording, modern podcasters use dynamic audio insertion tools to swap pre-rolls and post-rolls across legacy feeds without manual re-editing. Keeping pre-recorded intros concise prevents listener fatigue during multi-episode binges while preserving space for targeted, post-roll calls to action at the end of the show. Updating audio bumpers with properly licensed tracks and professional voice talent elevates your podcast’s production value, protects your feed from copyright flags, and converts casual listeners into dedicated brand subscribers.
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