Aaron sits down with optometry leader, author, and podcast host Dr. Dave Kading to unpack The Invisible Team—a practical playbook for reducing burnout and building a sustainable practice through virtual support. They dig into the real pressure points hitting private healthcare (staffing shortages, missed calls, admin overload), how to lead your in-office team through change without fear, and why “going all in” with a virtual mindset is the difference between success and frustration. If your practice feels held together by duct tape and good vibes, this conversation is your roadmap to getting help, protecting culture, and getting home sooner. Get the book: https://www.amazon.com/Invisible-Team-Unseen-Transforming-Patient/dp/B0G882YHVZ Optometric Insights Media: https://podcasts.apple.com/us/podcast/optometric-insights-media/id1556159460

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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision

---------------------- For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com

https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective

Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts

Show Sponsors: CooperVision MacuHealth

Aaron sits down with Dr. Chandler Mann—homebound during a Texas freeze—to unpack how Chandler cold-started a Vision Source practice in December 2022 and scaled from ~$1M to $2M by year three. They dig into what actually drove the growth: community-first “active” marketing, hiring ahead of the curve, smart space constraints (and a buildout timed to paternity leave), expanding to six days with a part-time associate, and delegating dry eye treatments through a well-trained team. Along the way, they bust the “specialist” myth (myopia ≈5% of clinic time, dry eye ≈15%) and land on Chandler’s real advantage: humble curiosity, intentional leadership, and an office culture built around impact. Key Resrouces Discussed: iCare Advisors (https://icareadvisors.com/) Vision Source (https://visionsource.com/)

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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision