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Connect with Jon & Beebe’s Bargains:

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In this episode, AJ sits down with Jon Beebe, co-founder of Beebe’s Bargains, to unpack the incredible journey of turning a personal passion into a thriving, full-time business that’s helping families across the country save time and money.

What began as a hobby shared between Jon and his wife while he was still working as a youth pastor has evolved into a powerful affiliate marketing platform—and a testament to what’s possible when mission meets momentum.

Jon shares the pivotal moments of walking away from a stable career to pursue entrepreneurship, and the mindset shifts it took to build something sustainable, impactful, and aligned with his family’s values. From brand evolution to digital strategy, Jon and AJ dive into the behind-the-scenes of running Beebe’s Bargains—exploring lessons in resilience, technical growth, and maintaining a user-first approach.

They also break down:

➡️ How to navigate the leap from side hustle to full-time business

➡️ The role of faith, family, and mission in their decision-making

➡️ Website optimization strategies for better user engagement

➡️ Real-world examples of responding to feedback and iterating fast

➡️ Why community trust is the backbone of long-term success

Whether you're a budding entrepreneur, a mission-minded leader, or just curious about affiliate marketing done right—this episode offers real-world insights, hard-won lessons, and the kind of authenticity that fuels lasting impact.

Produced by: Social Chameleon

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Experiment Zone Website

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Connect with Tee and Buffalo Club 716:

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In this episode, AJ sits down with Tee Forton-Barnes, the founder of Water Buffalo Club 716. Tee shares the story behind her thriving Buffalo Bills fan club and its unique line of hats and apparel. The discussion unpacks the journey of starting this community and online store, the challenges of seasonality, and the struggle to gain broader brand visibility. Tee’s passion for her business shines through as she describes the growth from a single blue hat to an expansive range of merchandise that now attracts fans from around the world.

Connect with Experiment Zone:

Experiment Zone Website

Experiment Zone Resources

Connect with Margaret and MY Advisory:

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LinkedIn

In this episode, AJ sits down with Margaret Yang from MY Advisory to discuss her extensive experience in e-commerce product strategy. Margaret explains her approach to understanding customer needs, curating product assortments, and optimizing online user experiences. They explore how to effectively communicate a product's value through merchandising and conversion rate optimization, providing listeners with practical tips and insights into these critical areas. AJ and Margaret also touch on how to balance product assortment and the importance of early alignment in product and marketing strategies.

Produced by: Social Chameleon