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Everything Coworking

Everything Coworking

著者: Jamie Russo
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The Everything Coworking podcast shares trends and how-tos for coworking operators and anyone following this exploding trend. Jamie owned and operated coworking spaces in Chicago and Palo Alto for eight years under the brand Enerspace Coworking. She was also the Executive Director of the Global Workspace Association for five years.Everything Coworking 2023 マネジメント・リーダーシップ リーダーシップ 経済学
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  • 428. How the Most Profitable Coworking Spaces Generate 30 to 40% of Revenue Outside of Workspace
    2026/07/02

    Most coworking operators think they have a sales problem.

    What they actually have is a revenue mix problem.

    If almost all of your revenue comes from private offices and coworking memberships, you're making it much harder to build a highly profitable business.

    The most profitable operators I work with don't stop at workspace revenue. They build multiple revenue streams that continue to grow alongside their memberships.

    In this episode, I break down:

    • Why the most profitable coworking spaces generate 30–40% of their revenue from non-workspace products
    • The revenue opportunities many operators are overlooking, including meeting rooms, virtual mail, and event space
    • A side-by-side comparison showing how two nearly identical coworking spaces can end up with dramatically different profit margins
    • Why optimizing your offices is only part of the equation if you want a high-margin business
    • The biggest mistakes operators make when selling ancillary products online
    • Practical ways to improve your e-commerce experience, SEO, Google Business Profile, and marketing so these revenue streams actually grow

    The biggest takeaway? You don't need more square footage to increase profitability.

    You need to maximize the revenue potential of the space you already have.

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

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    33 分
  • 429. The Most Underused Coworking Product That Can Double Office Revenue
    2026/07/08

    What if one of the easiest ways to increase your coworking revenue… is already sitting empty in your space?

    Many coworking operators have offices that are difficult to fill. Maybe they're a little too large, an interior office, or they've been sitting vacant for months. The default solution is often to list them as day offices and hope for a few bookings.

    But there's a much more predictable way to generate revenue from those spaces.

    In this episode, we break down why part-time private offices are one of the most underutilized products in coworking today, and how operators are turning a single office into recurring revenue instead of relying on one-off day office bookings.

    In this episode, you'll learn:

    • Why day offices leave revenue on the table
    • How part-time private offices create predictable recurring revenue
    • Who this product is designed for (and why demand is growing)
    • How operators are earning significantly more from the same office
    • The marketing, pricing, and operational considerations for launching this offer
    • Why this can be the perfect upgrade path for coworking members who need more privacy but aren't ready for a full-time office

    If you have vacant offices—or members who are constantly living in your phone booths—this episode is full of practical ideas you can implement.

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

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    24 分
  • 430. Why Your Virtual Mail Program Makes 3% and Theirs Makes 30.
    2026/07/15

    What would it look like if virtual mail made up 30% of your revenue instead of two or three percent?

    That's the gap this episode of Everything Coworking is built around. The most profitable coworking operators aren't treating mail as a line item nobody revisits. They've built it into a real, growing piece of the business, and the difference in outcome is enormous.

    I paint a picture of what that looks like, then get into what separates the operators who get there from the ones who stay stuck at two or three percent.

    We cover:

    • Why virtual mail deserves its own real target, not a vague sense that it should grow
    • Why pricing every mail buyer the same flat rate leaves real money on the table, and what a good, better, best tier structure looks like instead
    • How your Google Business Profile and website can quietly become part of the product itself, not just a place to get found
    • Why "it's too much work" is a routine problem, not a volume problem, and the real number behind processing mail for 100 members



    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

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    24 分
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