In this episode the host, Anca Platon Trifan, CMP, WMEP⁠ demystifies the incredible journey of Reina Herschdorfer, Director of Marketing and Public Relations for National Meetings and Events at Caesars Entertainment. Anca and the guest discuss Reina's international upbringing, her passion for inclusion, and how she has integrated decades of marketing experience to achieve groundbreaking success.

Highlights include Reina's mentorship approach, her significant contributions to Caesars Entertainment’s wellness initiatives, and insights on leadership and diversity. Tune in for a deep dive into transformational leadership, event wellness, and personal growth strategies.

🔍 Topics Covered:

00:00 Introduction to the Episode

02:01 Meet Reina Herschdorfer

04:51 Reina's Multilingual Journey

08:22 The Impact of International Exposure

15:34 Mentorship and Leadership

21:43 Setting and Achieving Goals

30:36 Wellness Initiatives at Caesars Entertainment

34:43 Unique Venues and Essential Partnerships

36:19 Overcoming Event Challenges

37:41 The Impact of Wellness on Events

43:57 Balancing Professional and Personal Life

53:38 Advice for Aspiring Leaders

56:23 Conclusion and Future Plans

Connect with our Guest at the links below:

• Reina Herschdorfer’s LinkedIn https://www.linkedin.com/in/reina-h/
• Company Website https://www.caesars.com/meetings

Connect with your Podcast Host at the links below:

• Speaker website: ⁠https://ancaplatontrifan.me/⁠
• LinkedIn: ⁠⁠https://www.linkedin.com/in/ancatrifan/⁠⁠
• Instagram: ⁠⁠⁠⁠https://www.instagram.com/anca.platon.trifan⁠
• Instagram: ⁠https://www.instagram.com/fit.mindful.maven/⁠
• Instagram: ⁠https://www.instagram.com/eventsdemystifiedpodcast/

In this engaging episode of the Events: Demystified Podcast, host Anca Platon Trifan dives deep into the world of AI with special guest Noah Riley, founder of AI Genius Automations. They explore how AI is transforming the way we work, think, and create, and provide practical advice for businesses and individuals looking to implement AI. Key topics discussed include the right mindset for adopting AI, practical applications of AI tools, and ensuring privacy and security in AI implementation. Discover how to leverage AI to streamline processes, improve efficiency, and reclaim valuable time. Stay tuned for real-world examples and expert insights, and don't miss the closing advice on staying curious and prioritizing effectively.

00:00 Introduction to AI and the Podcast02:11 Meet Noah Riley: AI Visionary03:48 A Humorous Encounter: How We Met07:56 The Chess and Jiu Jitsu Analogy12:11 Noah's Journey: From Graphic Design to AI17:18 The Neuroscience of Design and Events18:49 AI Implementation Challenges and Mindset25:00 Privacy, Security, and AI Risks42:07 Practical AI Strategies for Businesses44:04 Exploring AI Solutions for Businesses44:28 Taking Risks with New Technology44:54 Implementing AI in Your Company46:00 Diving Deep into GPT Capabilities49:16 Practical AI Examples for Business Owners51:49 Custom GPTs and Their Benefits01:01:55 Automation Tools: Zapier vs. Make01:13:38 Balancing Multiple Interests and Priorities01:20:17 Final Thoughts and Advice on AI Implementation

GUEST BIO

Noah Riley is the founder and visionary leader of AI Genius Automations. His passion for AI goes beyond his profession, he views it as a transformative technology with the potential to create time and improve people's lives. This belief drives his dedication and passion to understanding AI and making its benefits accessible to individuals and businesses alike. Noah's enthusiasm for AI is contagious, and his ability to explain complex concepts in an approachable manner makes AI understandable, accessible, and appealing to diverse audiences. His unique blend of expertise and charisma makes learning about AI both informative and enjoyable. Under Noah's leadership, AI Genius Automations is at the forefront of AI innovation and application, providing cutting-edge solutions that help clients harness the power of AI to achieve their goals.

Connect with our Guest at the links below:

• Noah Riley’s LinkedIn https://www.linkedin.com/in/noahrileyaigeniusautomations/
• Company Website https://aigeniusautomations.com/
• Company LinkedIn https://www.linkedin.com/company/aigeniusautomations/
• YouTube: www.youtube.com/@StaceyHanke
• Twitter: https://twitter.com/staceyhankeinc
• Instagram: www.instagram.com/staceyhankeinc

Connect with your Podcast Host at the links below:

• Speaker website: https://ancaplatontrifan.me/
• LinkedIn: ⁠https://www.linkedin.com/in/ancatrifan/⁠
• Instagram: ⁠https://www.instagram.com/anca.platon.trifan
• Instagram: https://www.instagram.com/fit.mindful.maven/
• Instagram: https://www.instagram.com/eventsdemystifiedpodcast/

In this episode of the 'Events Demystified' podcast, host Anca Platon Trifan dives deep into the topic of sustainable events with special guest Alycia Drube, founder of Positive Impact Event Consulting. They explore actionable insights and strategies for event planners to minimize environmental footprints while delivering impactful experiences. Alycia shares her expertise in eco-friendly event practices, offering tips on integrating sustainability into events, measuring impact, and creating emotional connections with attendees. This informative discussion also touches on the importance of transparency, collaboration with vendors, and the role of storytelling in promoting sustainability in the event industry.

🔍 Topics Covered:

00:00 Introduction to Sustainable Event Planning01:57 Meet Our Expert Guest: Alycia Drube03:42 Challenges and Realities of Sustainable Events06:39 Actionable Tips for Event Planners10:09 The Importance of Internal Communication13:35 Economic and Social Responsibility in Events21:57 Engaging Attendees in Sustainability Efforts28:16 Overcoming Overwhelm in Sustainable Practices30:46 Creating New Standards for Event Sustainability31:59 Measuring and Reducing Event Waste34:57 The Power of Storytelling in Sustainability42:09 Leveraging Data for Sustainable Events49:13 Innovative Approaches to Reduce Event Waste49:39 Collaborating with Vendors for Creative Solutions52:55 Final Thoughts and Encouragement

GUEST BIO

Alycia Drube is the founder of Postive+Impact Event Consulting, a business coaching and consulting company focusing on empowering small and medium size event businesses with tools and strategies to ease into more consistently sustainable impact. Alycia is a certified Sustainable Event Professional through the Event Industry Council program. She is sharing group courses, personalized consulting, and lots of open-source videos to make access easier for our whole industry. With a background in entrepreneurship and small business management Alycia has dived in headfirst with her love of events and the event industry. She envisions a future where planners and producers use their knowledge to lead their teams and clients toward a more manageable and sustainable future.

Connect with our Guest at the links below:

• Alycia Drube’s LinkedIn: https://www.linkedin.com/in/alycia-drube/
• Company Website https://alyciadrube.com/positiveimpacteventconsulting
• Company LinkedIn https://www.linkedin.com/company/positive-impact-event-consulting/
• YouTube: https://www.youtube.com/@PositiveImpactEventConsulting

Connect with your Podcast Host at the links below:

• Speaker website: https://ancaplatontrifan.me/
• LinkedIn: ⁠https://www.linkedin.com/in/ancatrifan/⁠
• Instagram: ⁠https://www.instagram.com/anca.platon.trifan
• Instagram: https://www.instagram.com/fit.mindful.maven/
• Instagram: https://www.instagram.com/eventsdemystifiedpodcast/

In this episode of the Events Demystified Podcast⁠, host Anca Platon Trifan, CMP, WMEP⁠ sits down with Pierre Metrailler, CEO of SpotMe and Onomi, to discuss the current landscape and future of pharma event technology. They talk about the inefficiencies in current event methodologies, the integration of AI and automation, and the importance of education and engagement in medical meetings. Pierre also shares his personal journey and extensive experience in transforming pharma customer engagement through innovative technology solutions.

Key takeaways include the importance of moving beyond traditional models to more interactive and engaging formats, the crucial role of compliance, and the potential of AI to reshape the industry.

Don't miss this essential conversation for anyone involved in the pharma or life sciences space.

GUEST BIO

Pierre Metrailler is an event technology pioneer with over 20 years of experience. After joining SpotMe in 2001, he expanded the company's vision from hardware-based networking devices to comprehensive event engagement solutions. He led the company's transformation to a SaaS platform in 2011, with a strong focus on enterprise customers. As CEO since 2016, Pierre has pursued a CRM-first strategy and addressed critical industries' unmet needs, launching Onomi, a customer engagement platform for life sciences. He holds degrees from the Swiss Federal Institute of Technology, Lausanne and INSEAD.

🔍 Topics Covered:

• 00:00 Introduction: Pharma Event Spending
• 01:51 Meet the Innovator: Pierre Metrailler
• 03:19 Pierre's Adventurous Spirit and Leadership Lessons
• 06:31 The Journey of SpotMe
• 10:02 Leadership Insights: The Salt Shaker Theory
• 15:11 Understanding Pharma Meetings
• 21:28 The Evolution of Pharma Meetings
• 29:07 A Memorable Event Experience
• 30:34 Challenges in Adopting New Technologies
• 32:54 Compliance in Pharma Events
• 35:21 Innovative Solutions for Pharma Meetings
• 42:23 The Role of AI in Pharma Events
• 45:55 Introducing Onomi: Streamlining Pharma Events
• 53:36 Advice for Pharma Event Planners
• 55:52 Conclusion and Final Thoughts

Connect with our Guest at the links below:

• Pierre Metrailler’s LinkedIn https://www.linkedin.com/in/pierremetrailler/

Connect with your Podcast Host at the links below:

• Speaker website: https://ancaplatontrifan.me/
• LinkedIn: ⁠https://www.linkedin.com/in/ancatrifan/⁠
• Instagram: ⁠https://www.instagram.com/anca.platon.trifan
• Instagram: https://www.instagram.com/fit.mindful.maven/
• Instagram: https://www.instagram.com/eventsdemystifiedpodcast/

Follow the podcast on Spotify, and/or Instagram, LinkedIn page, and our YouTube page to stay updated on the latest episodes, behind the scenes reels, and join the conversation.

“Events: demystified” Podcast is brought to you by Tree-Fan Events, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS framework for a holistic event cycle in order to create memorable events.

⁠⁠Original Podcast Music written and produced by ⁠⁠⁠⁠⁠⁠⁠⁠Fable Score Music.

In this episode of the Events Demystified podcast, host Anca Platon Trifan discusses the gap between expectations and reality at industry events with guest Emee Pumarega, a seasoned event planning professional and founder of EJP Events, shares her insights from over two decades of experience in designing inclusive and creative events. The conversation covers the common disconnects between what attendees expect and what they actually experience at events, as well as actionable strategies to bridge these gaps. Highlights include discussions on sustainability, inclusivity, and the importance of experiencing the host city. Emee also shares her unique perspective as an urban cycling advocate and offers tips on how event planners can create more meaningful and accessible experiences for all attendees.

00:00 Introduction to Expectations vs. Reality in Events

02:12 Meet Our Expert Guest: Emee Pumarega

02:50 Emee's Passion for Urban Cycling and Sustainability

03:40 Diving into the Industry Events Gap

04:12 The Brompton Bike: A Sustainable Travel Solution

06:58 Challenges and Logistics of Traveling with a Bike

13:00 The Disconnect Between Expectations and Reality

14:07 Top Three Disconnects in Industry Events

22:39 Addressing the Disconnects: Practical Solutions

28:35 The Multiplier Effect in Accessibility

29:19 Dietary Considerations in Event Planning

30:06 Personal Experiences and Event Planning Challenges

34:12 Strategies for Inclusive Event Planning

50:33 The Role of Technology in Event Planning

54:06 Conclusion and Future Vision for Events

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Sponsored and Produced by Tree-Fan Events LLC. Discover the future of events: https://ai.treefanevents.comLet's change the way we plan, produce, and experience events together!

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Connect with your Podcast Host at the links below:

LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/ancatrifan/

⁠⁠⁠Instagram: ⁠⁠⁠https://www.instagram.com/treefan_events/⁠⁠⁠

Instagram: ⁠⁠https://www.instagram.com/eventsdemystifiedpodcast/⁠⁠

Instagram: ⁠⁠https://www.instagram.com/fit.mindful.maven/

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Original Podcast Music written and produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fable Score Music.

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“Events: demystified” Podcast ⁠⁠is brought to you by ⁠⁠Tree-Fan Events⁠⁠ LLC, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS framework for a holistic event cycle in order to create memorable events.

Join host Anca Platon Trifan as she demystified the world of corporate event production with Evan Babins, an Event Production Manager at Scotiabank.

With over a decade of experience, Evan shares invaluable insights on optimizing partner relationships, sponsorship management, and innovative event strategies.

Discover Evan's remarkable journey and key lessons from a high-stakes event in Germany, learn effective strategies for building strong vendor-partner relations, and explore creative ideas to make your next trade show or conference stand out.

Whether you're an event professional or looking to elevate your events, this episode is packed with practical advice and inspiring stories.

00:00 Introduction to Corporate Event Production

02:01 Meet Our Guest: Evan Babins

03:19 A Memorable Event Production Challenge

05:08 The Importance of Vendor Networks

06:35 Dealing with Event Production Stress

11:49 Building Strong Vendor Partnerships

18:48 Maximizing Event Sponsorship ROI

28:55 Navigating Trade Shows and Conferences on a Budget

30:41 Innovative Ideas for Event Layouts

32:50 The Roller Skating Rink Success Story

36:39 Logistical Challenges in Event Production

45:40 Balancing Event Management with Personal Wellbeing

52:19 Connecting with the Event Community

--------------------------------------------------------------Sponsored and Produced by Tree-Fan Events LLC.Discover the future of events: https://ai.treefanevents.comLet's change the way we plan, produce, and experience events together!

--------------------------------------------------------------Connect with your Podcast Host at the links below:

LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/ancatrifan/

⁠⁠⁠Instagram: ⁠⁠⁠https://www.instagram.com/treefan_events/⁠⁠⁠

Instagram: ⁠⁠https://www.instagram.com/eventsdemystifiedpodcast/⁠⁠

Instagram: ⁠⁠https://www.instagram.com/fit.mindful.maven/

⁠⁠--------------------------------------------------------------⁠⁠⁠⁠⁠⁠Original Podcast Music written and produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fable Score Music.

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“Events: demystified” Podcast ⁠⁠is brought to you by ⁠⁠Tree-Fan Events⁠⁠, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS framework for a holistic event cycle in order to create memorable events.

Join Anca Platon Trifan as she recaps the Rainfocus INSIGHT Conference, sharing key highlights and fresh perspectives. Featuring spontaneous guest appearances from Mary Davidson of the Better Events Podcast and Liz Lathan, co-founder of Club Ichi. They discuss their first impressions, unexpected takeaways, and offer valuable feedback to improve future events. Key sessions, immersive experiences, and innovative technologies like Voxo are explored, alongside reflections on networking, session dynamics, and event logistics. Tune in for a comprehensive overview of this elevated user conference!

00:00 Introduction and Conference Overview

01:59 Meet the Guests: Mary and Liz

02:45 First Impressions of Rainfocus Insight

06:06 Unexpected Takeaways from Leading Sessions

12:56 Session Highlights and Feedback

16:35 Final Reflections and Advice for Rainfocus

22:17 Conclusion and Podcast Outro

--------------------------------------------------------------Sponsored and Produced by Tree-Fan Events LLC.

Discover the future of events: https://ai.treefanevents.com Let's change the way we plan, produce, and experience events together!

--------------------------------------------------------------Connect with your Podcast Host at the links below:

Speaker website: https://ancaplatontrifan.me/

LinkedIn: ⁠https://www.linkedin.com/in/ancatrifan/⁠

Instagram: ⁠https://www.instagram.com/anca.platon.trifan

Instagram: https://www.instagram.com/fit.mindful.maven/

Instagram: https://www.instagram.com/eventsdemystifiedpodcast/

⁠⁠--------------------------------------------------------------⁠⁠⁠⁠⁠⁠Original Podcast Music written and produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fable Score Music.

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“Events: demystified” Podcast ⁠⁠is brought to you by ⁠⁠Tree-Fan Events⁠⁠, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS framework for a holistic event cycle in order to create memorable events.

Join us in a compelling conversation with Carina Bauer, CEO of the IMEX Group, and a renowned leader in the event industry.This episode of the Events Demystified Podcast dives into Carina’s journey from marketing director to CEO, her passion for sustainability and mentoring future leaders, and her adventurous pursuits in rock climbing.

Discover how Carina integrates personal passions into her professional life, drives innovation at IMEX, and champions diversity and inclusivity in the industry. Learn about strategic event management, resilience building, and the future of event design, all from one of the most influential figures in the business events sector.

Tune in for insights on leadership, culture, and making a meaningful impact in the events world.

00:00 Introduction to Carina Bauer and IMEX Group

03:46 Carina's Journey and Passion for Rock Climbing

06:27 The Role of Fitness and Wellness in Leadership

08:19 Pivotal Moments in IMEX's Growth

10:50 Building and Maintaining Company Culture

16:53 Mentorship and Developing Future Leaders

20:57 Sustainability Initiatives at IMEX

30:38 Diversity, Equity, and Inclusion in Events

38:39 Balancing Professional and Personal Life

50:29 Future of the Event Industry

53:50 Final Thoughts and Advice for Aspiring Leaders

--------------------------------------------------------------Sponsored and Produced by Tree-Fan Events LLC.Discover the future of events: https://ai.treefanevents.comLet's change the way we plan, produce, and experience events together!

--------------------------------------------------------------Connect with your Podcast Host at the links below:

LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/ancatrifan/

⁠⁠⁠Instagram: ⁠⁠⁠https://www.instagram.com/treefan_events/⁠⁠⁠

Instagram: ⁠⁠https://www.instagram.com/eventsdemystifiedpodcast/⁠⁠

Instagram: ⁠⁠https://www.instagram.com/fit.mindful.maven/

⁠⁠--------------------------------------------------------------⁠⁠⁠⁠⁠⁠Original Podcast Music written and produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fable Score Music.

⁠⁠------------------------------------------------------------⁠⁠

“Events: demystified” Podcast ⁠⁠is brought to you by ⁠⁠Tree-Fan Events⁠⁠, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS framework for a holistic event cycle in order to create memorable events.