David Peckinpaugh is President and CEO of Maritz and the first non-family CEO of a 132-year-old, fifth-generation family-owned company. He explains what it means to lead as a steward, and how the Tugboat Institute's Evergreen seven Ps (purpose, people, passion, perseverance, performance, principles, profit) guide his decisions, with profit treated as fuel for people and innovation. He also covers how Maritz led through COVID with weekly town halls, why his approach to AI is meant to make employees irreplaceable, why in-person events stay human, the difference between personalized and personal, and why time is what attendees really spend.

00:00 Stewardship Over Speed

01:11 Welcome And Guest Intro

03:30 David’s Path Into Events

05:50 Why In Person Still Wins

07:26 Leading With Stewardship

12:21 Evergreen Seven Ps Framework

14:10 Profit Fuels Purpose

15:12 Decision Filters Under Pressure

21:19 AI To Make People Irreplaceable

24:17 Human Connection Can’t Be Automated

25:35 Time Is The Currency

27:10 Trust And Loyalty

28:52 Personal Versus Personalized

30:34 Culture And Seven Ps

32:39 COVID Leadership Decisions

36:35 Stewardship And Accountability

38:38 Mentoring Future CEOs

42:14 Legacy Of Stewardship

43:35 Authenticity And AI Reading

45:55 Closing And Where To Connect

👉 Part of The CEO Edition of Events: Demystified, hosted by Anca Platon Trifan, CMP, WMEP

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👉 Episode Notes: https://eventsdemystified.com/

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Original Podcast Music written by Fable Score Music.

“Events: demystified” Podcast is brought to you by Tree-Fan Events, a leading woman-owned boutique event planning and production agency offering a comprehensive approach to event management and production, with a focus on enhancing the attendee experience with the #FIT4EVENTS™ framework for a holistic event cycle in order to create memorable events.