• Episode 6 (EN): BusinessShift – Greenwashing

  • 2025/03/21
  • 再生時間: 21 分
  • ポッドキャスト

Episode 6 (EN): BusinessShift – Greenwashing

  • サマリー

  • We all want to consume more consciously, but many advertising claims are deliberately misleading. From the “climate-neutral” shampoo bottle to the “CO₂-free” flight, it’s often unclear whether actual emissions have been reduced or just expensively offset. With new EU directives and court rulings, it’s becoming increasingly difficult for companies to advertise sustainability claims, but what does that really mean in practice? ****In compliance with AI regulations, we disclose that the English voices in this podcast episode were generated using artificial intelligence based on the original German version.***
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あらすじ・解説

We all want to consume more consciously, but many advertising claims are deliberately misleading. From the “climate-neutral” shampoo bottle to the “CO₂-free” flight, it’s often unclear whether actual emissions have been reduced or just expensively offset. With new EU directives and court rulings, it’s becoming increasingly difficult for companies to advertise sustainability claims, but what does that really mean in practice? ****In compliance with AI regulations, we disclose that the English voices in this podcast episode were generated using artificial intelligence based on the original German version.***

Episode 6 (EN): BusinessShift – Greenwashingに寄せられたリスナーの声

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