Episode #53: Drip Systems
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Episode #53: Drip Systems
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How do you stay top-of-mind with the people who matter most to your business without feeling like you’re “selling” to them?
In this solo episode, Chuck Blakeman dives into the power of a Drip System, a relationship-driven approach to marketing that keeps you consistently connected with potential clients and your key referral partners (what Chuck calls “Lumberjacks”).
Chuck lays out practical principles for creating a drip system you’ll actually enjoy doing for years, focusing on serving, not selling, while building the trust that fuels long-term success.
Whether you’re a solo entrepreneur or running a team, this episode will help you:
- Design consistent, energizing touchpoints with your audience
- Use recency and frequency the right way, without being pushy
- Pace yourself for long-term success instead of short-term sprints
- Build relationships that naturally turn into clients and referrals
🔗 New to the term “Lumberjacks”? Go back to Episode 27: Stop Networking – And Start Building a Network Instead! for the full backstory.
This is the roadmap to growing your business through authentic, relationship-based marketing, one steady drip at a time.